Job description
Storyblok is the enterprise-ready headless CMS that empowers developers and marketers to bring ideas to market faster. It supports the entire content lifecycle—from creation and management to delivery—streamlining workflows, boosting productivity, and ensuring exceptional performance and accessibility. Storyblok frees you from the pain of legacy CMS platforms and empowers your teams to ship content quickly and build with complete flexibility.
Designed for global scalability and secure collaboration, Storyblok enables teams to deliver seamless, engaging digital experiences at scale. Trusted by leading brands like Oatly, Virgin Media O2, Deliveroo, Renault, and Education First, Storyblok helps businesses of all sizes unlock new opportunities, channels, and markets—delivering a bigger, faster market impact.
WHAT IS IN IT FOR YOU
You will be joining a growing company where you can contribute to many “firsts”. Plus these benefits:
- Monthly remote work stipend (home internet costs, electricity). Home office equipment package right at the start (laptop, keyboard, monitor…)
- Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding
- Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays
- Personal development fund for courses, books, conferences, and material
- VSOP (Virtual Stock Option Plan)
- The annual international team-building trip, quarterly and monthly online get-togethers
- As a fully remote company, with work-life balance at its core, you’ll enjoy flexible schedules
- An international team that loves to have fun at work and works hard together to accomplish shared goals
JOB SUMMARY
Storyblok is seeking a talented Global Events & Marketing Campaigns Specialist to execute targeted strategies to our Tier 1 and Tier 2 accounts through Global Events, webinar strategies, email programs and 6Sense initiatives.
As a key member of our Growth Marketing team, you will be responsible for two key areas:
You will work with our Global Events team to elevate our events program across EMEA and drive significant impact for the brand. As a vital part of the global events team, you will be responsible to help developing and executing world-class events that attract and engage our target audience, generate leads, and support our enterprise sales motion. Your ability to create memorable experiences, build strong relationships, and measure event effectiveness will be essential for success in this role.
Supporting the Campaigns Managers you will develop and execute targeted marketing campaigns across 6Sense, webinar and email nurtures focused on attracting and engaging marketing professionals. You will own the global webinar strategy from scratch, building a plan that will elevate us to the next level. We want strategic, influencer-led quarterly webinars that drive a big impact to our lead generation funnel across all campaigns.
ESSENTIAL JOB FUNCTIONS
Global Events:
Strategic Planning: Contribute to and execute a comprehensive global events strategy aligned with company objectives. Help create an annual event calendar that outlines key events and their strategic goals. Event Development and Execution: Help conceptualize and design innovative and engaging event formats. Support in managing event budgets and ensure efficient resource allocation. Collaborate with cross-functional teams to develop compelling content and experiences. Lead Generation and Sales Support: Develop lead generation strategies for events, including pre-event marketing and on-site lead capture. Align events with sales initiatives to support enterprise sales efforts. Measure the impact of events on lead generation, pipeline development, and revenue. Build a strong post-event strategy to ensure leads convert.
Campaign Strategy and Execution:
Be responsible for the whole webinar strategy at Storyblok.
- Build out a regular quarterly cadence of webinars and utilise external influencers to help build attendance.
Support the Campaign Marketing Managers in developing and executing targeted webinar strategies across 6Sense, webinar and email nurtures focused on attracting and engaging marketing professionals.
- Build and maintain the corporate webinar calendar in line with campaigns.
- Activate pre and post webinar engagement activities across digital channels.
Collaborate closely with content teams to ensure webinar messaging aligns with the campaigns needs and interests. Leverage the Forrester (SiriusDecisions) campaign hierarchy approach to structure and optimize campaigns. Measure campaign performance and help optimize future campaigns based on data-driven insights.
Operations and Reporting:
- Process Management; identify, design, and document scalable webinar processes that enable Storyblok to enhance their webinar presence.
- Goal Setting; develop measurement plans which contain benchmarks and goals for each upcoming program or campaign.
- Performance Measurement; monitor performance, develop insights, make recommendations and implement optimisations on a continuous basis.
Marketing Knowledge and Understanding: Demonstrate a strong understanding of marketing concepts, trends, and best practices. Leverage marketing knowledge to create more effective campaigns that resonate with marketing professionals and address their specific needs. Stay up-to-date on industry trends and marketing communities to ensure campaigns remain relevant and engaging.
EDUCATION AND EXPERIENCE
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Certifications in marketing, campaign management, or digital marketing are a plus.
Proven experience in using 6Sense, webinar tools and email automation Experience in Forrester (Sirius Decisions) Campaign Framework - a plus
- B2B marketing experience, with a focus on marketing professionals as a target audience.
- Strong understanding of marketing concepts, trends, and best practices.
- Experience developing and executing targeted marketing campaigns.
- Knowledge of marketing automation platforms and tools.
- Ability to analyze marketing data and optimize campaigns based on performance metrics.
- Experience working in a fast-paced, high-growth environment.
- Strong communication and interpersonal skills to collaborate effectively with cross-functional teams.
- Passion for marketing and a genuine interest in understanding the needs of marketing professionals.
- Ability to stay up-to-date on industry trends and marketing communities.
MENTAL, PHYSICAL AND ENVIRONMENTAL REQUIREMENTS
Remote (home) work opportunity or funded by Storyblok co-working space
GENERAL TERMS
Storyblok has a commitment to diversity and inclusion. We strive to create a hiring environment in which all people feel they are equally respected and valued, irrespective of gender identity or expression, sexual orientation, ethnicity, age, religion, citizenship or any other characteristic. You can find more information about our privacy policyhere.
All communications regarding job opportunities at Storyblok will come from an official Storyblok employee with an email address ending in @storyblok.com. We will never redirect you to another portal or another site that is unrelated to our domain (storyblok.com).
Here is a sneak peek of Storyblok’s Visual Editor
If you need an accommodation for any part of the application process, please email [email protected]
