Marketing Operations & Automation Lead

  • $47k-$63k
  • Remote - Spain

Remote

Marketing

Senior

Job description

About us

Have you always wanted to put your passion for education to use on the job? Would you like to work with an incredible team making an impact on learning around the world? If you answered yes, we can’t wait to meet you!

And just who are we? Edpuzzle is a leading edtech company with offices in San Francisco and Barcelona and over 10 years of history helping teachers find and create exciting, interactive video lessons. Over 80% of U.S. schools and millions of teachers and students in 150+ countries around the world are already using Edpuzzle to make education more equitable and engaging.

About the role

We’re looking for our next Global Marketing Operations & Automation Lead to join the Global Growth Team. You’ll oversee end-to-end campaign execution, workflow automation, and MarTech optimization globally. As the HubSpot subject matter expert, you’ll drive platform adoption, improve process efficiency, and lead innovation through testing and automation enhancements.

You’ll be responsible for managing global reporting, ensuring accurate data capture, and supporting effective KPI tracking for Growth teams. Additionally, you’ll play a key role in evaluating, selecting, and integrating new marketing technologies to improve performance, alignment, and scalability across cross-functional teams.

Wondering what it’s like to work at Edpuzzle?

Picture a place where you can connect with your teammates, whether remotely or in person, whenever you need support. A place where one day you’re helping shape one of the biggest edtech platforms in the world, and the next day you’re doing a teambuilding activity with your coworkers. A place where everyone has been selected because they’re the best at what they do, and where your manager and team trust your decisions fully.

It’s no surprise that in our latest employee satisfaction survey, Work-Life Balance (92%), Leadership (85%), and Employee Engagement (84%) were highlighted as our top drivers, because we genuinely care about creating an environment where people can thrive, feel supported, and do their best work.

A place where you’re encouraged to learn and grow because education is the cornerstone of everything we do.

For a breakdown of our hiring process, please refer to our Selection Process Guide. It outlines every step of our candidate journey, so you know exactly what to expect. Check out the job details below to see if Edpuzzle could be the right fit for you!

About the job

  • Serve as the Growth Team’s subject matter expert on HubSpot, leading platform strategy, adoption, and optimization.
  • Support campaign development, workflow automation, and database management.
  • Ensure adherence to best practices in campaign setup, execution, and reporting.
  • Foster innovation by supporting creative testing initiatives and advancing marketing automation capabilities.
  • Lead the implementation and adoption of additional HubSpot modules in alignment with evolving business needs.
  • Continuously evaluate the MarTech stack to identify gaps, improve efficiency, and drive ROI.
  • Research, recommend, and implement new tools and technologies to enhance marketing capabilities and internal workflows.
  • Lead the research and evaluation of new tools to support global Growth and cross-functional stakeholders.
  • Oversee tool rollouts, including system integration and team onboarding, to ensure smooth adoption.
  • Serve as the primary point of contact for marketing data requests across teams.
  • Ensure reliable campaign data capture and alignment with analytics standards to enable actionable insights.
  • Develop and maintain global KPI reporting dashboards for the Growth Monetization team.
  • Act as the central point of contact for all MarTech tools, ensuring optimal usage and value delivery for the Growth team.
  • Collaborate closely with key departments—including Product, Data, and Revenue—to align MarTech initiatives with broader business goals.
  • Perform other related duties as assigned to support the success of the Growth team and the wider organization.

About you

  • 5+ years of experience working ideally in a SaaS organization in a Marketing Operations or Automation role.
  • 5 years of hands-on experience with HubSpot, including implementation and platform ownership at a previous company.
  • Proven experience building complex workflows and automation processes in HubSpot.
  • Confident and proactive in engaging with stakeholders at all levels.
  • Enjoys collaborating with diverse teams and adapting communication styles to different working preferences.
  • Strong data-driven mindset with the ability to manage large datasets, identify patterns through analysis, and present actionable insights to key stakeholders.
  • Skilled in managing and executing multiple projects simultaneously, balancing goals and deadlines in a fast-paced, agile environment.
  • Experience executing marketing campaigns across regions, time zones, and languages.
  • Ability to code templates for marketing emails and landing pages.
  • Experience managing customer journeys across various stages of the funnel, with a focus on identifying opportunities for optimization and proposing strategic solutions.
  • Proficiency in English.

Bonus skills

  • Experience at an edtech company
  • … or another amazing skill you bring to the table that we haven’t thought of yet!

What’s it like to work in hybrid set up?

  • Work from the comfort of your own home
  • Use the Edpuzzle office as much as you like
  • Meet with your manager and team via video calls on Google Meet, Slack
  • Connect with coworkers via Slack (with channels for work and for fun!)
  • To enjoy our remote work policy, you’ll need high-speed internet access

What we offer

  • Competitive salary at  €‎43,000 - €‎58,000
  • Free private health insurance policy with AXA.
  • Meal allowance with Cobee: an annual budget of €2000 to spend on the restaurants and food delivery services you like the most
  • Free access to Wellhub’s wellness app and discounts on gyms, and well-being activities.
  • Flexible remuneration for childcare, transportation, and health insurance of immediate family members
  • 24 paid holidays plus December 24th and 31st.
  • Flexible working hours and reduced working time on Fridays.
  • Remote-first: Feel free to work 100% remotely or use the Barcelona office whenever you want, for the best of both worlds!
  • Free coffee, snacks, and drinks in the Barcelona office.
  • Team building events during working hours.
  • Incredible opportunity to grow, learn, and build lifetime bonds with other passionate people.

Edpuzzle maintains a drug-free workplace and is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Edpuzzle makes hiring decisions based solely on qualifications, merit, and business needs at the time.

Please be aware of potential scams involving fake job offers using Edpuzzle’s name. Official communications will always originate from the @edpuzzle.com domain, not external domains like Gmail. Edpuzzle will never request payments or skip formal interviews during the hiring process, nor request sensitive personal information without a valid reason. To verify any communication, please contact [email protected].

References from previous employers will be requested from candidates during the selection process. If you’d like to be considered for this position, please apply below. We look forward to hearing from you!

Share this job:
Please let Edpuzzle know you found this job on Remote First Jobs 🙏

Benefits of using Remote First Jobs

Discover Hidden Jobs

Unique jobs you won't find on other job boards.

Advanced Filters

Filter by category, benefits, seniority, and more.

Priority Job Alerts

Get timely alerts for new job openings every day.

Manage Your Job Hunt

Save jobs you like and keep a simple list of your applications.

Search remote, work from home, 100% online jobs

We help you connect with top remote-first companies.

Search jobs

Hiring remote talent? Post a job

Frequently Asked Questions

What makes Remote First Jobs different from other job boards?

Unlike other job boards that only show jobs from companies that pay to post, we actively scan over 20,000 companies to find remote positions. This means you get access to thousands more jobs, including ones from companies that don't typically post on traditional job boards. Our platform is dedicated to fully remote positions, focusing on companies that have adopted remote work as their standard practice.

How often are new jobs added?

New jobs are constantly being added as our system checks company websites every day. We process thousands of jobs daily to ensure you have access to the most up-to-date remote job listings. Our algorithms scan over 20,000 different sources daily, adding jobs to the board the moment they appear.

Can I trust the job listings on Remote First Jobs?

Yes! We verify all job listings and companies to ensure they're legitimate. Our system automatically filters out spam, junk, and fake jobs to ensure you only see real remote opportunities.

Can I suggest companies to be added to your search?

Yes! We're always looking to expand our listings and appreciate suggestions from our community. If you know of companies offering remote positions that should be included in our search, please let us know. We actively work to increase our coverage of remote job opportunities.

How do I apply for jobs?

When you find a job you're interested in, simply click the 'Apply Now' button on the job listing. This will take you directly to the company's application page. We kindly ask you to mention that you found the position through Remote First Jobs when applying, as it helps us grow and improve our service 🙏

Apply