Job description
About GenScript
GenScript Biotech Corporation (Stock Code: 1548.HK) is a global biotechnology group. Founded in 2002, GenScript has an established global presence across North America, Europe, the Greater China, and Asia Pacific. GenScript’s businesses encompass four major categories based on its leading gene synthesis technology, including operation as a Life Science CRO, enzyme and synthetic biology products, biologics development and manufacturing, and cell therapy.
GenScript is committed to striving towards its vision of being the most reliable biotech company in the world to make humans and nature healthier through biotechnology.
About ProBio
ProBio proactively provides end-to-end CDMO service from drug discovery to commercialization with proactive strategies, professional solutions and efficient processes in cell and gene therapy, vaccine, biologics discovery and antibody protein drug to accelerate drug development for customers. ProBio’s total cell and gene therapy solution covers CMC of plasmid and virus for IND filing as well as clinical manufacturing and commercial manufacturing.
Job Scope:
The Strategic Product Marketing Manager is responsible for managing the key product line services of the Molecular Biology business. This role will be responsible for leading projects from definition through launch phase, gather customer feedback and market intelligence, and managing product lifecycle and pricing.
Reporting to: Head of Global Product Management, Molecular Biology
Location: Piscataway, NJ or US Remote
Please note this role is ideally based in Piscataway, NJ but can be remote as needed.
The estimated salary range is $90,000 - $110,000, based on experience.
Key Responsibilities:
- Manage product lifecycle including P&L, market analysis, product roadmap & strategy, pricing review, process optimization, and internal system upgrades
- Lead new/upgraded services from planning and execution to successful launch
- Conduct market research and VoC to identify trends, unmet needs, and opportunities
- Develop customer-facing materials including flyers, videos, webinars, handbooks, white papers, and promotion materials
- Routinely monitors competitive landscape for significant shifts, articulates the implications for the business, and develops appropriate responses
- Provide critical insights and recommendation based on external and internal assessment to drive sustainable growth for product lines
- Work closely with R&D and Production team to develop new products and optimize existing services through customer feedback and market trend analysis
- Collaborate with marketing team to develop GTM strategy for new service offerings, regional campaigns, promotion and initiatives
- Provide on-market support to commercial team
Education:
- Bachelor of Science degree in life sciences or related discipline is required
- Master of Science or PhD degrees in life sciences are desired.
Qualifications:
- 2-5 years’ experience in Product Management & Marketing related roles in the life sciences industry
- Demonstrated ability to conduct market research and develop business cases
- Outstanding written and verbal communication skills are required
- Knowledge of molecular biology service market and gene synthesis
- Track record of success in leading and launching key projects
- Cross-Functional Knowledge
- Experience working with CRO is a plus
#LI-EB1
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GenScript USA Inc/ProBio Inc. is a proud equal opportunity/affirmative action employer committed to attracting, retaining, and maximizing the performance of a diverse and inclusive workforce. It is the Company’s policy to ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, uniformed service member or veteran status, or any other characteristic protected by law.
GenScript USA Inc./ProBio Inc. maintains a drug-free workplace.
Please note: Genscript USA Inc./ProBio Inc. will only contact candidates through verified application sources. GenScript/Probio does not request personal information from candidates through individual email or any other platform.
