Job description
Company Description
Our client is building a world-class Performance Media and Creative Agency dedicated to driving exceptional results for their retail and payments partners while delivering leading customer experiences. They are a data-driven organization committed to creating meaningful interactions with existing and potential customers.
Job Description
Are you a seasoned media strategist and ad sales professional passionate about building new revenue streams and crafting best-in-class media solutions? Do you have experience bridging the gap between ad sales strategy and operational excellence? If so, we have an opportunity for you!
We’re seeking a Media Operations & Ad Sales Lead to support our client in establishing and formalizing direct ad sales offerings, including the creation of a comprehensive Media Kit, Sell Sheets, and an RMN (Retail Media Network) playbook. You will consult with senior leadership to develop frameworks that drive monetization of Synchrony’s on-property media inventory and deliver compelling advertising solutions for potential advertisers.
This role is ideal for someone who thrives on collaboration, can seamlessly navigate between strategy and execution, and is energized by working in fast-paced, cross-functional environments.
Location: Remote (preferred availability in Central Time Zone; proximity to Stamford, Chicago, or Atlanta is a plus)
Duration: ~5–6 weeks
Hourly Rate: $110/hr
Hours per week: ~30 hrs
Key Responsibilities
Develop a strategic framework for client’s on-property media inventory and marketplace offerings.
Lead the creation of a formal Media Kit, Sell Sheets, internal/external training materials, and an RMN playbook for client marketing teams.
Consult with SVP, Performance Marketing Demand Generation and other leadership to deliver comprehensive media recommendations and strategic deliverables.
Build and nurture relationships with internal stakeholders and external partners to support business growth and advertising sales opportunities.
Effectively communicate and collaborate with cross-functional teams including Product, Ad Operations, and Media to ensure accuracy, alignment, and efficiency.
Take ownership of daily deliverables, proactively addressing needs and solving challenges before they arise.
Contribute to conversations about media upsell opportunities, efficiencies, and strategic alignment across teams.
Lead the development and ongoing updates of media kits tailored to various market segments, incorporating audience insights, success stories, and competitive differentiators.
Provide thought leadership around ad sales strategy, Retail Media Networks, people-based targeting, and emerging Martech applications.
Maintain business acumen by working closely with product and media teams to ensure monetization strategies and financial accuracy
Qualifications
7+ years of experience in media strategy, ad sales, or media operations — experience across agency, platform, publisher, or client-side roles is relevant.
Proven track record of developing successful media kits, ad sales materials, and advertising solutions.
Strong communication, presentation, and relationship-building skills.
Ability to collaborate across functions, influence stakeholders, and deliver high-quality client-facing materials.
Deep understanding of Retail Media Networks, ad sales strategy, and cross-channel marketing approaches.
Proficiency in media planning, analytics, and reporting best practices.
Experience navigating regulated industry categories is a plus.
Additional Information
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
