Job description
Contract Performance Marketing Expert Media Buyer (Facebook)
Location: Remote
About Ask Media Group: Ask Media Group is powered by energetic, data-driven marketers. We’re building our next-generation Marketing Automation Platform to acquire ROI-positive traffic at scale. We’re looking for an experienced Performance Marketing Media Buyer to join this cutting-edge team. This is a unique hybrid role: you’ll apply deep expertise in paid content marketing while directly influencing the automation, testing, and optimization logic of our platform.
What You’ll Do
You’ll be a pivotal member of our team, managing large-scale performance marketing campaigns and serving as a vital bridge between marketing operations and our engineering/data science teams.
- Hands-On Media Buying: Manage and scale performance marketing campaigns across Facebook, with a strong focus on paid content strategies (e.g., advertorials, content arbitrage, native-style funnels). Prior work in media buying for aggregator or content-style sites (e.g., native, arbitrage, quiz/lead funnels) a big plus.
- Drive Automation Strategy: Act as the primary subject matter expert for our engineering and data science teams. You’ll proactively shape the development of our in-house marketing automation tools, translating complex media buying needs into clear technical requirements.
- Influence Platform Development: Partner closely with product and data science to inform platform features around campaign setup, optimization, targeting, and reporting. You’ll identify high-leverage campaign patterns for automation and provide critical feedback on new features and algorithms from a media buyer’s perspective.
- Data-Driven Optimization: Share performance insights to refine bidding logic, creative selection, and budget allocation models. Conduct rigorous A/B tests on creatives, copy, and targeting strategies, directly helping to validate automation outputs through real-world campaign testing.
- Understanding of tracking/tagging, pixel implementation, and conversion event setup.
- Global Expansion: Drive performance in various markets and languages, ensuring our automated solutions are scalable globally.
- Reporting & Accountability: Monitor daily campaign performance, identify trends, diagnose issues, and quickly propose fixes. You’ll be accountable for performance, demonstrating high ownership of spend.
What You’ll Bring
- 5+ years of hands-on media buying experience with a strong track record in paid content marketing (e.g., content arbitrage, lead gen, Driving to RSoC landing pages).
- Proven expertise managing and optimizing large-scale campaigns on Facebook Ads
- Demonstrated experience collaborating directly with engineering, product, or data science teams to inform and improve automation, tooling, or workflow systems.
- Strong understanding of performance metrics (e.g., CPC, CTR, RPM, ROAS, CPA, LTV) and how to drive them at scale.
- Ability to translate complex media buying know-how into scalable logic for automation (e.g., audience segmentation, rules-based bidding, dynamic creative testing).
- Excellent communication skills and comfort working cross-functionally in a fast-paced, experimental environment.
- Strong data instincts: you can identify trends, diagnose issues, and propose fixes quickly.
Company Culture
As an organization, we value transparency, collaboration, learning, and collegiality. People are passionate about learning and doing our best. Sometimes we fail, but we learn from these failures. All the while, we believe that maintaining work-life balance and having fun is the key to our success.
Salary & Benefits
The salary range for this position is $84,000- $100,000 USD annually. The base salary range represents the anticipated low and high end of the salary range for this position. Actual salaries may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Ask Media Group’s total compensation package for employees.
Additional Information
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
