Job description
The Referral Relationship Manager (RRM) serves as a liaison between Premier Veterinary Group Chicago and referring veterinarians within the market and surrounding areas. This position actively drives patient referrals and hospital referral revenue by identifying, cultivating, and maintaining positive relationships with doctors and key decision-makers in the referring veterinary community. The RRM develops and executes meaningful engagement activities to promote hospital services and philosophies. The RRM serves as the main communication hub for the referring community and actively monitors and measures the hospital referral process to resolve problems quickly and improve service. This position has a dual reporting structure and reports directly to the Referral Group Manager (functional manager) with a secondary reporting line to the local Hospital Director.
Annual Base Pay: $65K-70K annually
Incentive Plan: Eligible to participate in RRM Incentive Plan first full quarter after onboarding.
Schedule: Schedule will be approximately 40+ hours per week with an average of 4 days/wk in the field conducting rDVM engagement activities and one admin day at your home hospital or home office.
ESSENTIAL JOB FUNCTIONS:
· Works directly with hospital leadership to identify referral performance goals and develops outreach and engagement strategies to successfully execute these goals to drive hospital revenue.
· Consistently engages the referring community with relevant and valuable email, phone, and in-person communications. Customizes outreach and interactions based on the individual needs of each referring hospital and doctor. Maintains a regular engagement schedule to continually develop positive referral relationships.
· Meets directly with referring doctors and key decision-makers to better understand the needs and the referral opportunity of each individual practice.
· Plans, executes and evaluates the efficacy of CE/Symposium events, hospital tours, and referring practice recognition and engagement events. Works in partnership with hospital leadership to develop and track an annual referral marketing budget to support all outreach events and activities.
· Works in partnership with hospital marketing resources to plan, develop and execute strategic engagement campaigns to successfully launch new service offerings and promote new doctors.
· Collaborates with Field Marketing to create and distribute marketing collateral for the hospital.
· Actively leverages the Customer Relationship Management (CRM) tool, Referral Marketing Dashboard and other advanced analytic tools offered by the centralized support team to track performance metrics and use data to inform and evolve practice referral marketing strategy.
· Serves as the main point of contact for the referring community and helps monitor and measure the referral process to resolve problems quickly and improve service.
· Continually builds a competitive knowledge of emergency and specialty veterinary services including a deep familiarity and understanding of hospital-specific differentiators.
· Completes an initial, intensive hospital workflow shadow time to include the emergency department and all individual specialties, and monthly departmental hospital workflow shadow time to keep abreast of hospital and departmental changes and improvements.
· Provides supplemental guidance and support of community engagement to Field Marketing and hospital leadership for events that features the hospital’s sponsorship.
QUALITIES OF A SUCCESSFUL CANDIDATE:
· Mission: You are motivated and inspired by our mission to improve the lives and well-being of pets and people in our community.
· Grit: You bring determination and a strong will to the challenges and opportunities that come with working in the veterinary field.
· High Standards: You take pride in your work and have very high individual accountability.
· Curiosity: You are energized by learning and finding creative solutions to new and challenging situations.
· Self-Starter: You are highly ambitious, self-motivated, and take initiative to achieve results. You thrive in environments that allow you to work independently with minimal supervision.
JOB REQUIREMENTS:
· Must possess a valid Driver’s license and clean driving record.
· Must have reliable personal transportation for frequent local travel to referring hospitals and the ability to accurately track weekly mileage for travel reimbursement.
· Ability to occasionally work uncommon hours to support hospital activities.
PREFERRED SKILLS AND EXPERIENCE:
· Associate or bachelor’s degree is preferred but not required. The equivalent combination of education, training, and experience will be considered.
· 3-5 years of professional experience in a role that demonstrates the ability to successfully manage multiple projects and priorities, effectively communicate across a diversity of roles and individuals, actively engage customers or clients, and drive organizational growth.
· Professional experience in veterinary medicine or the animal health industry is preferred.
· Enthusiasm and deep respect for the veterinary profession and the ability to convey this authentically through communications and interactions.
· Excellent communication skills and the ability to work effectively across a variety of channels including in-person, phone, email, virtual meetings, social media, etc.
· Proficient technology and computer skills and the ability to read, interpret and analyze basic performance metrics and use data to drive decision-making.
ABOUT PREMIER VETERINARY GROUP, CHICAGO:
Our hospital in Chicago is equipped similarly to human hospitals. Our team, and your pets, have access to state-of-the-art surgery suites and an ICU. We offer a full-service in-hospital laboratory, minimally invasive surgery, and diagnosis and treatment of chronic and complex health conditions. Our veterinary social worker provides support and guidance through difficult decisions.
Premier in Chicago provides Illinois with the highest quality veterinary medical care 24 hours a day, 7 days a week, 365 days a year. Our team of dedicated doctors and veterinary professionals intimately understand and respect the deep bond between a pet and its owner.
Our hospital provides referral services in the specialties of Anesthesia and Pain Management, Blood Bank, Diagnostic Imaging, Outpatient Abdominal Ultrasounds, 24 hour Emergency/Critical Care, Internal Medicine, Neurology and Surgery.
Learn more by visiting us at https://www.premiervets.net/
Ethos Veterinary Health is at the forefront of innovation and world-class medicine. As the premier network of over 140 specialty and emergency hospitals across North America, Ethos brings together a dedicated community of more than 1,500 specialized doctors providing care for nearly 2 million pets annually. The integrated and collaborative network of veterinary professionals utilize state-of-the-art technology and a scientific, evidence-based approach to deliver compassionate, unparalleled care and rewarding careers. Committed to revolutionizing veterinary medicine, Ethos sets the standard in veterinary excellence. Discover more at EthosVet.com..
Ethos Veterinary Health offers a comprehensive benefits program including medical, dental, vision, a 401k with employer match, and paid time off (including sick time) for all eligible employees. The team can provide more information about compensation and benefits for your specific location during the process. For positions based in Colorado, Ethos Veterinary Health provides eligible employees with paid sick and safe leave and public health emergency leave in accordance with the requirements of Colorado’s Healthy Families and Workplaces Act.
Ethos Veterinary Health is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information. Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
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