Job description
WHO ARE WE?
We are the VMS Co-Op, a group of fast growing companies in the Vitamins, Minerals and Supplements (VMS) space. The VMS Co-Op includes OLLY, SmartyPants and future acquisitions to come! This position’s home company is OLLY.
THE ROLE: SENIOR ASSOCIATE BRAND MANAGER
Reporting to the Brand Manager the SABM will serve as a key member of the Brand Team by owning foundational business analytics - ranging from company scorecard development and share out, competitive tracking, to relevant ad-hoc analyses. You will oversee one or more product segments and be responsible for developing and stewarding segment strategy and conducting day-to-day portfolio management. You will also support Brand Managers on executing brand plans and product renovation.
KEY RESPONSIBILITIES
- Support quarterly business review process in partnership with Brand Team to share OLLY business performance.
- Lead performance monitoring: track and analyze OLLY and category performance; monitor competition and new launches to assess impact to OLLY; identify business drivers, threats, and opportunities. Provide regular reporting to Brand Managers and senior leadership.
- Work with cross-functional teams to achieve brand objectives and ensure successful product launches.
- Manage base optimization projects as assigned, in partnership with project managers and other cross-functional partners.
- Develop portfolio strategies in partnership with Brand Managers to deliver owned segments’ financial goals. Champion and socialize strategies with key cross-functional partners and senior leaders.
- Support Brand Managers in the execution of plans to deliver growth and profit targets including innovation go-to-market and driving the core.
- Drive holistic and detailed understanding of portfolio product assortment in context of the consumer, the category, our customers, and our company to make strategic recommendations for innovation, renovation, and discontinuations.
THE CANDIDATE
You’re an experienced associate brand manager not afraid to dive into data, articulating problems, extracting insights, and proposing solutions. You have a growth mindset and love solving problems through creativity and agility. You have a passion for consumers, building brands, and executing day-to-day plans with minimal managerial oversight. You’re looking for a job where no two days are the same and you want to grow with a company while building a career in brand management. You thrive in a collaborative environment and embody our values (Real Respect, Tactfully Transparent, Always Helpful, Tenacious Agility).
CAPABILITIES + SKILLS REQUIRED
- 3-5+ years of experience performing marketing, product/brand management, or market/sales research and analysis in theconsumer packaged goods industry
- Proven ability as a creative and innovative thinker with experience working effectively in cross-functional teams
- Proficiency with using and interpreting Numerator and IRI Circana (or similar syndicated data) to develop data-drivenrecommendations and successfully secure buy-in from senior leadership
- Must possess excellent analytical abilities and strong project management skills
- Expertise manipulating large data sets in Excel with Pivot Tables, VLOOKUPs, etc.; experience building and maintainingperformance dashboards and crafting written reports
- Highly organized and detail-oriented
- Excellent written & verbal communication skills
- Strong ownership mindset and can operate with autonomy to manage project list, prioritize, and engage Brand Managersproactively
WHAT TO EXPECT DURING THE INTERVIEW PROCESS
- Initial video screen with a member of our Talent team
- Round 1: Conversation with the Hiring Manager + 1-2 conversations with other Ollies on the team
- Round 2: 2-3 conversations with team or cross functional Ollies
- Final Round: Homework*
*At OLLY, our final round is called Homework. Candidates who participate in this round are given 3 questions in advance to answer and present to the interview panel they previously spoke with in the process. We understand every candidate is different. If you need a reasonable accommodation to adjust this procedure, please let us know as soon as possible so that we can evaluate and provide other options that work for your needs
THE DETAILS
LOCATION: San Francisco, CA - Relocation support will not be provided for out-of-area candidates. (Hybrid - Tuesdays in office / 4days WFH)
HOURS: full time, exempt (salary)
MANAGER: Brand Manager
PLEASE NOTE: Candidates must be authorized to work in the United States without sponsorship.
The salary range for this position is $95,000 - 120,000 dependent on experience and location.
WHAT WE OFFER:
- An opportunity to work with an intelligent, inspiring, and extraordinarily fun team
- 100% employer-paid medical coverage for employee only, dental + ortho, and vision insurance
- 4 weeks PTO + paid holidays + 12 Mental Health Days per year
- 100% Paid parental leave, Fertility + Adoption Benefits
- Annual Bonus
- 401(k) plan with Employer Match
- Hybrid Work + Wellness + Cell Phone Stipends
- Free product
- And much more!
