Senior Product Marketing Manager

🇺🇸 United States - Remote
🚀 Product🟣 Senior

Job description

About Clearstory

Change Orders are a $200 billion problem in commercial construction. They slow down jobs, create billing chaos, and strain relationships between GCs, subs, and owners. Clearstory was built to fix that—fast.

We’re the industry’s first (and only) Change Order Communication and Workflow Platform. Our network-based SaaS solution closes the gap between financial systems, field teams, and project stakeholders. Instead of juggling spreadsheets, PDFs, and inbox threads, teams use Clearstory to streamline T&M tags, standardize Change Orders, and keep everyone aligned in real time.

The market is massive, the pain is urgent, and our product is purpose-built to solve it. We’ve already proven product-market fit with some of the biggest names in construction. Now we’re scaling fast—and we’re hiring a product marketing leader who’s ready to build the rocket ship while we’re flying it.

The Opportunity

We’re hiring our first dedicated Senior Product Marketing Manager to define and scale how we take Clearstory to market. You’ll own the strategy and execution of product launches, positioning, messaging, and sales enablement that drives awareness, adoption, and revenue.

This is a high-impact, builder role. You’ll work across Product, Sales, Marketing, and Customer Success to shape how our platform is positioned in the market—and how buyers experience it across the customer journey. From launch frameworks and sales tools to competitive insights and customer narratives, you’ll lead the work that fuels Clearstory’s next chapter of growth.

What You’ll Own

Positioning & Messaging

  • Craft compelling, differentiated messaging across Clearstory’s platform, personas, and use cases

  • Develop and evolve our product story to reflect market shifts, product evolution, and customer language

  • Serve as voice-of-customer in internal roadmap, brand, and campaign discussions

Product Launches & GTM Strategy

  • Own the end-to-end marketing process for product launches

  • Partner with Product, Sales, and CS to ensure new features drive adoption and retention

  • Build repeatable launch processes that scale with the company

Sales & Customer Enablement

  • Create pitch decks, battle cards, one-pagers, and objection-handling resources

  • Enable Sales with competitive insights, customer stories, and tailored collateral

  • Interview customers and turn wins into authentic proof points

Market & Competitive Intelligence

  • Own competitive positioning and market research

  • Conduct win/loss analysis to refine messaging and sales strategy

  • Stay ahead of construction-tech trends and competitors

Performance & Optimization

  • Work with RevOps and Growth to align messaging across the funnel

  • Launch, measure, and iterate campaigns for lead conversion and feature usage

Support lifecycle and product-led growth initiatives

The Company You’ll Join

We are a first-of-its-kind, category-defining software that is revolutionizing the commercial construction industry. Clearstory is digitizing and automating the change order process inside the commercial construction industry. Regardless of what financial software a construction company uses internally, they can use us to share costs with the companies they work with. This is why our integrations team is so critical to our company’s success!

Just as TurboTax did for tax documents and Bill.com did for accounts receivable and accounts payable, Clearstory is doing the same for change order communication between construction companies.

The construction industry is being transformed fast by technology, but the way companies communicate costs hasn’t evolved in decades and still heavily relies on carbon copy paper, spreadsheets, and email to track billions of dollars. These arcane manual processes can take days or weeks and include hours of manual office tasks such as scanning, manually transcribing, and tedious data entry into spreadsheets.

At Clearstory we are changing that and creating a new category  “change order communication,” by intelligently digitizing this age-old process. This leads to an increase in profits, more successful contractor-to-customer relationships, more transparency into a project’s true cost, and less wasted paper!

We are a Series B 100% SaaS company with impressive credentials for a company at our stage.

The Team You’ll Be Surrounded By

In addition to experienced SaaS sales, marketing, engineering, and product leaders, our team has over 60 years of combined experience in the commercial construction space. At Clearstory we know our customer’s pain points and challenges firsthand and have built a category-defining product that serves the user first.

You’ll be part of an ambitious and collaborative company, committed to growing a supportive and diverse team that is passionate about empowering our contractor customers.

More important than meeting 100% of qualifications, we are looking for collaborative, long-term team members with a growth mindset, a commitment to proactive communication, and a bias towards action, who are aligned and excited with our company’s mission to build the industry standard in digital change order communication for the commercial construction industry.

The Opportunity

As an early member of the team, you will have an exceptional level of impact on the development and iteration of our Company and the workplace culture itself.

This is your chance to join a team that is bringing game-changing technology to a stagnant, static, pen-and-paper part of the commercial construction industry.

This is an earlier-stage company and as such you will have many intangible benefits that go along with that opportunity such as the ability to influence the culture of your workplace, the ability to make an immediate impact with a product that already has an established product market fit and a healthy and growing user base as well as significant product influence

What We’re Looking For

  • 5–8 years of product marketing experience, ideally in B2B SaaS or vertical-specific tech (construction, field services, logistics, etc.)

  • Proven track record building GTM programs and launching high-impact features or products

  • Strong storytelling skills—able to turn product functionality into compelling customer outcomes

  • Experience working closely with Sales, RevOps, Product, and Customer Success in a startup environment

  • Fluency in tools like HubSpot, GA, CMS, and analytics platforms

  • Bonus: familiarity with construction workflows and customer personas

You’ll Thrive Here If You…

  • Are customer-obsessed and love spending time in the field learning from users

  • Balance strategic thinking with executional speed—you set the vision and ship the deck

  • Are energized by ambiguity and enjoy building systems from scratch

  • Have a data-informed mindset and bias toward testing and iteration

  • Thrive in cross-functional GTM teams where collaboration is the norm

About You

We want you to be a part of the Clearstory success story so as you engage with us and our team members, it would be helpful for you to understand some of the core characteristics of our team - hopefully, many of these resonate with you!

  • Embody our core values

    • Be Curious
    • Customer Obsession
    • Keep It Simple
    • Raise the bar
  • Passion and enthusiasm for your work and the Company

  • Loves to take the initiative

  • An upbeat, positive, and good-to-be-around attitude.

  • Sense of humor.

  • Is a “doer” with a hands-on approach

  • Very high energy.

  • Commitment to excellence.

  • Operationally focused - thinking about the entire business and not just your role.

  • Bright, quick, articulate, able to influence without direct authority, excellent presentation and interpersonal skills, and able to adapt to different outside constituencies.

  • Ability to influence peers, operational managers, and executive team.

  • People willingly seek out your advice in the planning phase of decisions.

  • Strong entrepreneurial nature and approach.

  • You foster trust and accessibility.

  • Strong prioritization skills.

  • Aggressive drive with a can-do attitude.

  • Ability to build relationships and earn the respect of other teams.

  • Organizational tolerance: able to work with ambiguity and constant change.

  • Genuine passion for customer service.

  • Enjoys and has implemented change.

  • Believes strongly in his/her abilities.

Benefits

  • Ability to work with a new product category that has already found product market fit
  • Hybrid work schedule - this role is 3 days a week in our office here in Walnut Creek and two flex days where you are welcome to come into the office or work from home.
  • Executive interaction regularly
  • Competitive market-rate salary for a Series A company
  • Subsidized healthcare, vision, and dental
  • Early equity!

We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate. If accommodations due to a disability or medical condition are needed, connect with us via email at [email protected]. As a company, we value fairness, collaboration, communication, and leadership and build our teams around these values.

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