Job Description
About the Role
We’re hiring a Senior Social Media Manager to lead how Abnormal shows up on social platforms. This is a hands-on, high-impact IC role where you’ll drive our social strategy, blend brand storytelling, strategic editorial thinking, and AI-native content creation. You’ll amplify Abnormal’s voice across LinkedIn and other platforms, experimenting with ways to highlight our technical insights, product innovation, and company culture. You’ll also explore new tools and formats to help us move faster and be more relevant in a noisy space.
What you will do
- Own and evolve Abnormal’s social strategy, starting with LinkedIn
- Build a publishing cadence tied to launches, campaigns, and industry moments
- Write sharp, on-brand copy and collaborate with Design on visuals—or create content yourself using AI tooling
- Drive amplification for major brand moments and executive visibility
- Create short-form assets from long-form content (press, events, blog posts) and elevate great internal stories
- Partner closely with Comms, Content, Design, and Product Marketing to align messaging and multiply reach
- Serve as the internal go-to for social content best practices, competitive inspiration, and brand tone
- Monitor trends in AI, cybersecurity, and tech to help Abnormal contribute to the right conversations at the right time
Must Haves
- 5+ years of experience owning B2B social strategy and execution, ideally in tech or cybersecurity
- Exceptional writing skills and editorial judgment with an eye for scroll-stopping copy
- Experience creating visuals or managing content production for social (image, animation, or video)
- Familiarity with AI tools for creative workflows (e.g., ChatGPT, Midjourney, Runway,Descript)
- Strong instincts for what content performs, how to measure it, and when to adjust
- Ability to manage multiple stakeholders and move quickly with little oversight
- Proactive curiosity: you follow the market, know the memes, and bring new ideas often
Nice to Have
- Familiarity with cybersecurity, AI-native platforms, or technical product storytelling
- Experience engaging executive leadership or subject matter experts for social content
- Comfort managing or experimenting with social listening and analytics platforms
- Design familiarity (Figma, Canva, Adobe Express) to make quick-turn visuals
- Passion for building brand from the inside out in a high-growth, high-trust environment
#LI-LM3
At Abnormal AI, certain roles are eligible for a bonus, restricted stock units (RSUs), and benefits. Individual compensation packages are based on factors unique to each candidate, including their skills, experience, qualifications and other job-related reasons.
Base salary range:
$123,300—$145,000 USD
Abnormal AI is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by law. For our EEO policy statement please click here. If you would like more information on your EEO rights under the law, please click here.
