Job Description
AlGooru is hunting for the next generation of Growth talents!
We’re looking for a CRM & Lifecycle Specialist
Who Are We ❓
📚 AlGooru is the leading private tutoring platform in Saudi. We’re the first licensed by the National E-Learning Center (NELC), and we’re renowned for providing tech-enabled tailored educational support to students from all ages and levels (K-12, university, and professionals).
🪙 We’ve been backed by various local, regional, and international investors including Constructor Capital, Plug & Play Ventures, Techstars, KAUST, Hub71, family offices, and others.
💡 A Fun Fact about AlGooru is that its name derives from “Guru,” a Sanskrit word meaning a mentor, guide, expert, or master.
The Role Highlights 💡
Main Responsibilities:
- Lead the development and execution of CRM strategies to increase customer retention, engagement, and lifetime value.
- Design and optimize personalized customer lifecycle journeys across multiple touchpoints.
- Utilize data-driven insights to enhance customer communication and automate marketing processes.
A Day In Your Life:
- Develop and execute CRM strategies to support customer acquisition, engagement, and retention initiatives across various channels (WhatsApp, SMS, push notifications, etc.).
- Design and optimize customer journeys across different stages, ensuring personalized experiences based on user behavior and segmentation.
- Work closely with the marketing and data teams to develop meaningful customer segments for targeted messaging.
- Implement marketing automation workflows to deliver timely, relevant, and personalized communications to users.
- Regularly monitor and report on CRM and lifecycle campaign performance, identifying areas for improvement to enhance engagement and retention.
- Work closely with marketing, sales, and product teams to align CRM efforts with broader business objectives and ensure consistent messaging across touchpoints.
- Utilize our CRM tool (HubSpot) to manage customer data, track interactions, and support lifecycle marketing campaigns.
You’re the CRM & Lifecycle Specialist we’re looking for if you have:
- Proven experience in CRM management and lifecycle marketing, preferably in EdTech or SaaS
- Proficient in CRM platforms like HubSpot, with a solid understanding of marketing automation and campaign management
- Advanced skills in customer segmentation and lifecycle marketing
- Strong data analysis and reporting abilities to measure campaign success and make data-driven improvements
- Excellent communication and collaboration skills for cross-functional teamwork
- Experience with direct communication strategies such as WhatsApp, SMS, and push notifications
Our application process:
- Screening & Intro Call (5-10 mins)
- Chemistry Interview (15-30 minutes)
- Technical interview 1 (30-60 minutes)
- Technical interview 2 (30-60 minutes)
- Offer extended to successful applicants
What We Offer You❗
At AlGooru, we offer fair and competitive pay, scalable benefits, rewards, and perks, reflecting our commitment to inclusivity and access for all. Enjoy:
- Work from Anywhere
- No clocking in/out
- Learn and expense on us!
- AlGooru Library
- Vibrant Startup Culture
- Fast Promotions (like really fast)
- Coaching & Entrepreneurial Bytes
How to gain extra Gooru points❓
- Demonstrate your entrepreneurial, hustling, and energetic spirit
- Prove your ability to take full ownership of your role without the need to be micromanaged
- Conduct proper research about AlGooru prior to your interviews with us; we love people who already know about us.
- Be extra organized… like extra…
