Job description
Company Description
Since inventing the high-speed rotary tool in 1934, the Dremel brand has been helping users with its full line of versatile, easy-to-use tool systems that deliver the perfect solution for almost any job. From our Dremel rotary tools, Multi-Max™ oscillating tools, and our line of DIY Blueprint tools, users have come to know and trust the brand to complete their projects. Combining compact size, ergonomic design, precision and versatility with a wide range of highly engineered accessories, Dremel tools are used to accomplish numerous applications in a variety of materials. Dremel is like no other power tool brand out there! Truly unique and truly special!
Sound interesting? One more thing - We are a values-based organization at Dremel and we believe in these 5 key values:
- Pursue the Uncommon: Be Different. Be Dremel!
- Thrive together: Greatness is unlocking each other’s potential
- Inspire with Creativity: We Dream with our eyes wide open
- Adapt to win: Climb it. Go through it. Work around it.
- Be Authentically You: Embrace individuality
We are also proud to be a part of The Bosch Group with its global reach and resources. We operate within the Power Tools business of Bosch.
Job Description
This role is hybrid remote with 60% monthly in-office presence at the Mount Prospect, Illinois office (3 days in the office per week).
This internship is a front-row seat to how a global brand runs. As the Brand Marketing Intern, you’ll support multiple brand marketing disciplines across digital, events & operations, ecommerce, and campaign execution. You’ll report directly to senior brand leadership and work alongside marketing experts to help bring Dremel’s brand to life across touchpoints.
Key Responsibilities
Integrated Brand & Campaign Support
- Support planning and execution of brand campaigns, product launches, and seasonal initiatives across digital, social, and retail channels
- Assist multiple marketing leads with day-to-day execution, coordination, and follow-ups
- Help ensure brand consistency across channels, assets, and messaging
Digital, E-commerce & Events
- Support Dremel’s direct-to-consumer (D2C) and eCommerce initiatives, gaining hands-on exposure to how traffic, content, promotions, and conversion work together
- Assist in digital marketing execution across email, website, and paid/owned digital touchpoints, ensuring accuracy, timeliness, and brand consistency
- Collaborate with internal partners to support product launches, promotional moments, and seasonal pushes tied to DTC and eCom priorities
Event Support
- Play a key support role in planning and executing a large-scale, high-visibility Q4 brand event, including coordination, timelines, asset readiness, and logistics
- Assist with cross-functional coordination across brand, digital, social, PR, retail, and external partners to ensure seamless execution
- Support event-related content, digital amplification, influencer integration, and post-event recap/reporting
- Help manage run-of-show details, materials, schedules, and on-site or virtual execution support as needed
- Contribute to post-event analysis and learn how major brand moments’ drive awareness, engagement, and business impact
Social Media
- Support social media planning, scheduling, and execution across Instagram, TikTok, Facebook, Pinterest, and LinkedIn
- Monitor community engagement and assist with timely responses
- Contribute ideas, trends, and content concepts rooted in culture and audience behavior
- Track performance and help translate metrics into insights
Influencer & Product Seeding
- Assist with product seeding programs, including coordination, tracking, and follow-up
- Support influencer outreach, content tracking, and compliance documentation
- Help evaluate performance and learn how creators fit into broader brand strategy
Qualifications
- Currently enrolled in or recent graduate (within 6 months) of an accredited program in Marketing or Digital relevant field.
- Minimum 3.0 GPA required.
- Strong organizational skills and comfort juggling multiple priorities
- Clear communication skills with solid writing and attention to detail
- Comfortability in digital analytics and metric skills required (Google Analytics Preferred)
- Creative curiosity — you pay attention to culture, content, and trends
- Ability to work independently, demonstrate initiative, and meet deadlines.
Additional Information
By choice, we are committed to a diverse workforce - EOE/Protected Veteran/Disabled.
BOSCH is a proud supporter of STEM (Science, Technology, Engineering & Mathematics) Initiatives
- FIRST Robotics (For Inspiration and Recognition of Science and Technology)
- AWIM (A World In Motion)
Thanks to the work of every associate, Bosch has been recognized for award-winning culture by the following organizations:
- Great Place to Work™ Certified, 2024
- Fortune’s World’s Most Admired Companies, 2024
- America’s Best Large Employers, 2024
- America’s Best Employers for Diversity, 2024
- America’s Greatest Workplaces for Women, Newsweek2024
- Greatest Workplaces for Diversity, Newsweek 2024
Indefinite U.S. work authorized individuals only. Future sponsorship for work authorization is not available.
The U.S. base hourly range for this internship position is $20 - $23/hr.
In addition to your base salary, Bosch offers a comprehensive benefits package that includes, but is not limited to: Health, dental, and vision plans, health savings accounts (HSA), flexible spending accounts, 401(K) retirement plan with an attractive employer match, wellness programs, life insurance, short and long term disability insurance. Learn more about our full benefits offerings by visiting: https://www.myboschbenefits.com/public/welcome.
