Hive.co

We’re a marketing platform for live event promoters, founded in 2014 and a Y Combinator S14 graduate. We help event promoters sell out by creating campaigns from ticketing data. Our custom-built solution automates campaigns, measures success, and helps sell tickets.

We use AI to understand audiences, events, and communication patterns, which helps guide marketing strategies and draft campaigns.

Our platform features a CRM for events. It provides detailed fan profiles, audience segmentation based on purchase behavior, and precise data filtering. We support email and SMS marketing for personalized messaging and automated campaigns. We integrate with over 10 major ticketing platforms, using ticket buyer data to streamline marketing.

We also offer comprehensive reporting, letting you track ticketing revenue, email performance (including open and click rates), SMS performance, and subscriber growth. We provide tools for launching contests to build subscriber lists, gather insights, and generate hype for events, and include Facebook pixel tracking for remarketing.

Since our founding, we became profitable in 2016. We launched our email marketing service in 2017 and our first ticketing integration in 2019. SMS marketing was added in 2021. By 2023, we supported 10 ticketing integrations and secured growth funding. By 2024, we had sent 5 billion emails for our customers and helped them generate over $500 million in ticket sales. Our customers have generated $699,182,368 in ticket sales to date. Our backend services use AWS, Python, and Django, and integrate with platforms like Ticketmaster and Shopify.

Our mission is to make it easy for promoters to bring events to life, so they can focus on creating memorable experiences for their fans.

Our core values include:

• Ownership: We take responsibility for our work and our team’s success, acknowledging achievements and accepting accountability for shortcomings.
• Curiosity: We stay humble, seek continuous learning and personal growth, enjoy collaborative problem-solving, and approach disagreements with a desire to understand.
• Grit: We have the energy, stamina, and determination to succeed, trusting our ability to outwork and outlast the competition. We respond to challenges with resourcefulness, creativity, and urgency.
• Principled thinking: We encourage independent thought, relentlessly seek the ‘why’ before acting, trust our reasoning, and value clarity.
• Delighting customers: We create value and ‘wow’ moments for customers by understanding their needs and striving to exceed expectations through continuous improvement and dedicated effort.

Our team consists of 51-200 employees. We have a remote-first culture, giving employees the flexibility to work from their preferred productive environment. For team members in Vancouver and Kitchener, we offer optional coworking opportunities for collaboration and social interaction.

We prioritize open communication with regular company-wide meetings for updates and Q&A sessions. Slack is our primary communication tool, with social channels to build community and camaraderie. Our culture focuses on mutual support, motivation, and a collaborative environment where employees share ideas and engage in thoughtful discussions. We give high autonomy, focusing on trust and giving individuals space to perform without micromanagement. Employees describe our team as competent, fun, easygoing, and intelligent, with a strong work ethic and enthusiasm for outstanding work. Our leadership emphasizes top-down transparency on company strategy and direction, and we offer opportunities for learning and growth.

We offer fully remote work in Canada or the US, with flexibility in location and work authorization. We offer unlimited vacation/PTO, flexible work hours, and comprehensive health and dental coverage, including a parental leave top-up program. Compensation includes a meaningful salary and equity, based on impact. For sales roles, we offer uncapped earning potential. For example, a Canadian Account Executive could have an on-target earning potential of $120,000 CAD ($70,000 CAD base + $50,000 CAD variable pay).