Job description
Linqia is the leader in the growing influencer marketing industry. At Linqia, we partner with the world’s largest brands including Danonne, AB InBev, Kimberly-Clark, Unilever, and Walmart to build compelling and effective influencer marketing campaigns. Our AI-driven platform and team of experts are leading the transformation of influencer marketing.
We value intelligence, recognize talent and have instilled a culture that supports career development and growth for our employees. We thrive on innovation and accountability, with a customer first attitude that adds true value to everything we touch. Our team members are smart, hard-working, have integrity and love to have fun as we play to win. At Linqia, you’ll be working with others who are passionate about marketing in a fun, fast-paced and data-driven environment.
Job Summary:
The responsibility of the Client Strategy Lead is to work closely with the VP, Creative & Client Strategy to run client workshops (Linqia Lookouts), oversee the creation of trendspotting, competitive/content audits, and other strategy deliverables for clients and prospective clients, and become a trusted strategic advisor on our biggest accounts.
What You’ll Do
Linqia Lookouts:
- Schedule, design, prepare for, and lead in-person or virtual client strategy workshops in the tristate area or elsewhere in the US
- Give feedback to cross-functional partners (e.g. creative strategists, strategic accounts managers, media and measurement strategists, talent partners) on their deck inputs
- Deliver the final deck, in partnership with the presentation designer
- Collect client and internal feedback on Linqia Lookout sessions
Trendspotting:
- Identify relevant social media trends for Linqia clients and prospective clients, by leveraging social listening tools
- Author and edit trend alert reports
Competitive/Content Audits:
- Oversee the creation of deep dives into client, prospective client, or competitor content, inclusive of organic social, paid social, and creator partnerships
- Identify white spaces for content creation and influencer activations
Ideal Qualifications
- 7-10 years experience in strategy or planning at a creative, digital, or influencer agency
- 3+ years experience running or playing a leading role in in-person and virtual client strategy workshops, including designing and facilitating interactive exercises
- Experience working in the influencer/creator/social media space with strong interest in the industry
- Competent using Canva, Keynote, and Google Office applications
Creative Strategy Team
The Client Strategy Lead is a new role on the Creative Strategy team. The Creative Strategy team’s responsibility is to deliver world-class influencer marketing creative strategy, solutions, and content for Linqia’s clients.
As a member of the Creative Strategy team, you’ll work to embody Linqia’s core values:
- Be human.
- Act like an owner.
- Move fast and learn from it.
- Create great experiences.
- Be a problem solver.
- Data wins.
In addition to this, our team ethos is to be:
- Great partners to our colleagues and our clients.
- Eternally curious and always learning.
- Open to change as the industry, Linqia, and our processes evolve.
Location
- New York City (hybrid)
This position description is intended to describe the duties most frequently performed by an individual in this position. Linqia is an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status.
Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or directly to employees. Linqia does not accept unsolicited headhunter and agency resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with us.
