Job Description
Business Development Representative (BDR) | $120K OPE
Growth Team | Hybrid — Oakville, ON | Full-Time
This role is for closers who love the hunt. If you need a warm lead handed to you, this isn’t the right seat.
The Role
We’re not looking for someone to manage a pipeline. We’re looking for someone to build one from scratch, every single day.
As our BDR, you own outbound. What does that mean?
- You identify target accounts and prospects
- Write the outreach
- Make the calls
- Book the meetings
- Qualify the opportunities.
You don’t wait for marketing to feed you. You go get it.
You’ll work directly with leadership on growth targets and have clear visibility into how your activity translates to revenue. No ambiguity. No hand-holding. Just results.
What You’ll Do
- Own outbound prospecting end-to-end: Cold calls, cold email, targeted account research and attend discovery meetings to gauge fit.
- Book qualified discovery calls with B2B decision-makers — CEOs, Business Owners, etc.
- Run sharp discovery conversations that uncover real pain, not surface-level interest
- Build outreach sequences that cut through the noise and get responses
- Track everything in HubSpot — you’re organized because it makes you more effective, not because someone told you to be
- Hit and exceed monthly targets for meetings booked and pipeline generated
- Stay sharp on B2B marketing trends so your conversations open doors instead of closing them
- Report pipeline and activity, and booked appointments directly to the Head of Growth.
What We’re Looking For
Non-Negotiables
- 2–4+ years in a B2B sales or business development role — you’ve been on the phones, in the inbox, on LinkedIn
- Agency or digital marketing background strongly preferred; at the very least, you understand what we sell
- Proven track record of generating qualified pipeline through outbound activity
- Comfortable discussing SEO, Paid Media, content strategy, and marketing ROI with sophisticated buyers
- Eligible to work full-time in Canada and able to commute into our Oakville office.
The Mindset We’re Hiring For
- You treat your target list like a problem to be solved, not a chore to be managed
- Rejection doesn’t slow you down — it sharpens your next approach
- You track your own numbers without being asked because you want to know if you’re winning
- You’re competitive, in a good way. You notice when someone outperforms you, and you want to fix that.
- You’re resourceful. If the list is bad, you build a better one. If the talk track is not working, you come prepared with solutions and suggestions on your approach.
- You don’t need daily motivation. You show up ready.
What You’ll Get
- Competitive salary with $120K On Plan Earnings
- A clear growth path — strong performers move into senior roles on the Growth Team
- Medical and dental benefits
- Direct mentorship from leadership — you won’t be left to figure it out alone
- Ongoing sales and marketing training
- Full visibility into company revenue goals and how your work connects to them
About Measure Marketing
Measure Marketing Results Inc. is a B2B digital marketing agency that helps North American companies build scalable revenue engines through SEO, Paid Media, Content Strategy & Generative Engine Optimization (GEO).
We’re a Great Place to Work® Certified company. We don’t celebrate activity — we celebrate outcomes. If you want a place where your results speak for themselves and your comp reflects it, you’ll fit here.
If this sounds like the role you’ve been looking for — apply now. If you need to think about it, it probably isn’t.
