NBCUniversal Logo

Specialist On-Platform Strategy

💰 $65k-$85k

Job Description

Company Description

NBCUniversal is one of the world’s leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Job Description

NBCUniversal is hiring a Specialist to join the on-platform team in support of our direct-to-consumer streaming service, Peacock. This is a highly cross-functional role that will help drive the ideation and execution of Peacock’s growth, retention, and engagement plans and shape on-product merchandising tactics to maximize performance of our priority content. We are seeking an organized self-starter who is adept at managing multiple projects at once while being able to prioritize among various tasks, especially in a fast-moving and ever-evolving climate.

The on-platform team is responsible for the merchandising, promotional, and lifecycle strategies driving user behavior on the Peacock platform. This position will work in a cross-team role supporting the merchandising and lifecycle verticals.

Responsibilities:

  • Creating insertion orders for lifecycle, engagement and retention tactics
  • Submitting creative hero requests for lifecycle, engagement and retention campaigns
  • Developing merchandising tactics to support marketing and engagement campaigns
  • Supplying reporting for assigned campaigns; ensuring accurate playout
  • Building content curation plans for multiple Peacock pages and collections
  • Maintenance of metadata and product feature tracking
  • Translating performance data and insights into recommendations across on-platform
  • Updating workflow documentation and recordkeeping in AirTable, Excel, and other internal systems

Qualifications

  • Bachelor’s Degree
  • 3+ years of experience in media, marketing, communications, or related field; relevant internship experience may apply
  • Experience with project management tools such as AirTable
  • Experience turning data into action
  • Verbal and written communication skills with demonstrated ability to communicate effectively with cross-functional teams
  • Strong collaboration, time management, and organizational skills with ability to work both independently and as part of a team
  • Proven ability to manage multiple projects at once with attention to detail and deadlines
  • Ability to pivot attention quickly

Desired Characteristics:

  • Works well under time constraints
  • Strong strategic thinker
  • Process oriented
  • Self-starter
  • Enjoys working as part of a team

Additional Requirements:

Hybrid: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $65,000-$85,000

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles’ Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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