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Thumbnail Designer

Job Description

NeoWork is seeking a Thumbnail Designer to create high-performing thumbnails for podcasts and short-form content. Thumbnails are one of the most critical growth drivers, helping content stand out and drive engagement across platforms.

This is a freelance, part-time remote role with consistent weekly volume and long-term opportunity.

Responsibilities

YouTube Episode Thumbnails

  • Design 15–20 thumbnails per week for long-form podcast episodes
  • Create attention-grabbing visuals optimized for YouTube
  • Match brand identity across multiple shows

Short-Form Thumbnails

  • Design 30–50+ thumbnails per week for:

    • Instagram Reels
    • TikTok
    • YouTube Shorts
  • Create scroll-stopping cover images

Design Systems & Branding

  • Build and maintain show-specific thumbnail templates
  • Ensure consistent branding across episodes
  • Develop scalable design systems

A/B Testing & Optimization

  • Test different thumbnail concepts and styles
  • Iterate based on performance data
  • Collaborate with producers and content teams

Fast Turnaround & Communication

  • Provide same-day revisions when needed
  • Work asynchronously with global teams
  • Maintain strong responsiveness

Key Performance Indicators

  • Click-through rate (CTR)

  • On-time delivery

  • Visual consistency

  • Speed of revisions

  • Engagement performance

  • Strong portfolio of YouTube thumbnails or click-driven visual design

  • Ability to produce high-quality thumbnails at volume

Proficiency In:

  • Canva
  • Figma

Experience with:

  • Photo manipulation

  • Cutouts & compositing

  • Typography for thumbnails

  • Color grading

  • Reliable async communication

  • Ability to work across time zones

  • We offer health insurance for contractors

  • Holiday Extra Pay

  • The work hours generally align with standard business hours in the US, with some potential flexibility depending on the client’s needs.

  • This is a 100% home-based position

  • We prioritize the mental health of our team members and offer mental health days to support their well-being.

  • There is an annual review and appraisal process in place.

  • There are ample opportunities for professional growth and advancement within the company.

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