PRECISIONvalue

We are a business consulting firm specializing in market access marketing. We partner with pharma and biotech leaders to improve market access through strategic planning, value demonstration, and specialized resources. Our core approach involves finding and assessing evidence of economic, clinical, and humanistic value for new medical treatments. We analyze this evidence to show the full value of these innovations, aiming for commercial success.

Drawing on our experience as former payers, we help clients combine technology, knowledge, and strategy to turn complex data into clear, useful insights for market access. Our services cover the entire commercialization process. We generate HEOR (Health Economics and Outcomes Research) evidence, develop payer strategy and marketing to navigate payer systems, and work to improve commercial success. We also provide medical communications, creating clear messages from complex medical science for medical professionals and Key Opinion Leaders (KOLs).

Additionally, we manage investor relations to engage the financial community and achieve financial goals. We handle marketing, branding, and public relations, helping build market strategies, brand identity, and presence with payers, providers, and patients. We conduct strategy research to understand current treatment landscapes and maximize our impact. We also offer product solutions designed to improve engagement for Healthcare Professionals (HCPs), payers, and patients, assess market potential, streamline targeting, and support overall commercial goals.

Our mission is to empower access to life-changing medicine for all. We foster a culture of innovation and empathy, contributing to solutions in healthcare access and outcomes.

Our team has over 1,200 experts. We foster a collaborative culture; clients often describe us as an extension of their own teams, appreciating our agile approach and scientific knowledge. Employees are encouraged to use their expertise to improve lives in healthcare.