Job Description
ABOUT THE ROLE
We’re looking for a strategic, customer-obsessed, and operationally rigorous Customer Marketing & Community Manager to join our marketing organization. This role will lead our retail customer education, robot certification, and store community programs, designed for the retail associates and store managers who work alongside Tally every day. The work directly supports expansion across Simbe’s existing client base by accelerating product adoption, deepening engagement, and creating advocates who influence renewal and growth conversations at the corporate level.
Sitting at the intersection of customer education, customer marketing, and community engagement, this person will build programs that drive adoption of Simbe’s Store Intelligence™ platform, powered by Tally, the autonomous shelf-scanning robot. They will elevate the work of retail associates and store managers while deepening relationships across Simbe’s most strategic accounts. Working closely with Client Success, Customer Experience, Sales, Product Marketing, and Growth Marketing, this person will design and operate programs that drive robot certification completion, product adoption, customer advocacy, and long-term account growth.
The ideal candidate brings a strong blend of customer education and program management, customer community-building, customer advocacy, and operational discipline. They are comfortable scaling programs, refining based on customer feedback, and managing the cross-functional choreography that complex customer programs require. Ideally this person has experience in the retail industry across sectors such as grocery, home improvement, or wholesale club, with direct experience interacting with store associates and managers.
This is a contract role with potential to convert to full-time based on performance and business need.
Responsibilities
Tally Robot Certification & Customer Education
- Own end-to-end delivery and growth of the Tally Robot Certification program, scaling from the current pilot to broader rollouts across Simbe’s client base and building the program into a multi-level certification program.
- Refine the program based on learner feedback, completion data, and downstream adoption signals, ensuring Tally Robot Certification stays best-in-class as the customer base grows.
- Define and track program KPIs including certification completion rates and post-certification adoption signals.
- Partner with Product Marketing on launch announcements, brand identity, and ongoing GTM packaging that positions Tally Robot Certification as a premium and differentiated client benefit.
Customer Onboarding & Adoption Programs
- Refine and operate marketing-led onboarding communication programs that complement the existing Client Success delivery, ensuring every new account experiences a high-quality, branded ramp into Tally adoption.
- Build evergreen content, communications, and resources used across the full client journey, from onboarding and pilot through expansion and continued adoption.
- Surface adoption insights back to Product Marketing, Growth, and Sales to inform messaging, expand-motion programs, and product development priorities.
Store Community & Engagement Programs
- Lead new programs such as the Store Leader Summit, Store Leader of the Year Awards, Store Leadership Council, and regional store team meetups owning programming, on-the-ground execution, and follow-through.
- Build and grow the Simbe Community as a scalable engagement layer with primary focus on elevating retail associates and store managers, including digital community presence and recurring touchpoints.
- Partner with Growth Marketing on event logistics, vendor management, and post-event reporting.
Customer Advocacy & Voice of Customer
- Source and develop a pipeline of store-level advocates for case studies and speaking opportunities.
- Operationalize voice-of-customer capture across community programs and feed insights to Product, Product Marketing, Strategy, and Sales.
- Partner with Product Marketing on customer proof points that anchor positioning, sales enablement, and thought leadership.
Program Measurement & Continuous Improvement
- Partner with Product Marketing to define clear performance metrics for each program tied to adoption, retention, expansion, and advocacy.
- Implement a test-and-learn approach across formats, content, and channels to optimize for engagement and outcomes.
- Report cadence and insights to marketing and commercial leadership on a recurring basis.
Cross-Functional Partnership
- Act as the marketing point-of-contact for Customer Experience and Client Success on store adoption, certification, and community programs.
- Collaborate with Product Marketing on customer narrative, Growth Marketing on event execution, Sales on advocacy needs, and Demand Generation on account-tied programming.
- Manage external vendors, contractors, and agencies where appropriate to extend team capacity.
Qualifications
- 5–8 years of experience in customer marketing, customer education, customer community, customer advocacy, or related customer-facing program roles
- Proven success scaling customer education, certification, or community programs in B2B2C environments
- Strong experience partnering with Customer Success, Sales, and Product Marketing on customer-facing programs
- Track record designing and operating customer-facing events at scale including executive-level summits, regional gatherings, and digital programming
- Operational discipline to scale what works and the curiosity to refine based on customer feedback
- Strong analytical mindset with experience tying program engagement to adoption, retention, and revenue outcomes
- Excellent written and verbal communication skills with the ability to engage frontline retail teams, store managers, and retail executives
- Experience managing external vendors, agencies, and contractors
- Familiarity with marketing technologies including marketing automation, CRM, and content management platforms
- Willingness to travel 25 to 50% for store visits, customer summits, conferences, and regional meetups
- Knowledge of retail operations and frontline workforces strongly preferred
- Knowledge of AI, automation, and robotics industries strongly preferred
$8,000 - $10,000 a month
The consulting fee is based on market location, and may vary further depending on individualized factors for job candidates, such as job-related knowledge, skills, experience, and other objective business considerations.
At Simbe, you will be at the forefront of retail innovation, working with cutting-edge AI and robotics technologies to transform retail operations. Our culture is dynamic, inclusive, and driven by a passion for improving the way retailers operate and serve their customers. Join us to be a part of a team that is not only reshaping the future of retail but also offering immense value to our clients worldwide.
Simbe Values: R. E. T. A. I. L.
Result Driven - We are customer-centric and results-driven. We strive to create immense value for our team, partners, customers, and investors.
Empathetic - We are sensitive and mindful. We support each other in challenging times, both professionally and personally.
Transparent - We highly value open communication internally, and with our partners and customers. We are receptive to feedback.
Agile - We are agile and always eager to learn. We quickly adapt to changes and customer needs.
Innovative - We are bold and innovative, with an intense focus on product design and user experience.
Leaders - We strive for excellence. We are accountable, the best at what we do, and leaders in our field.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
