The Sales Factory

We provide outsourced sales, lead generation, and market intelligence services. We started in 2018 and help B2B companies of all sizes, from startups to S&P500 corporations, including banks and government agencies. Our services include Go-to-Market Strategy, Inside Sales Representation, Customer Success Representation, B2B Telemarketing, SDR/BDR Services, GTM Team Building, and GTM Engineering.

We combine human talent with our own AI-augmented software to help clients generate new revenue. We develop outbound playbooks, define ideal customer profiles, create strategic messaging, and build prospect lists. This helps clients test new markets, build sales teams, grow, and expand into new regions.

Our lead generation process involves identifying ideal customers, creating effective messages, designing engagement strategies, implementing technology, and building a Go-to-Market plan. We then launch, analyze results, refine strategies, and optimize for long-term growth. We integrate with client teams and their existing technologies to meet their goals.

Our headquarters are in Tampa, Florida, and Toronto, Ontario. We work with various industries, including software, SaaS, robotics, automation, logistics, manufacturing, IT services, and general technology. We have made over 300,000 outbound calls and 200,000 outbound emails, booking 2,000 meetings and generating $200 million in pipeline for our partners.

Our mission is to help clients grow by solving complex sales problems and connecting them with buyers. We aim to give our partners confidence by producing results through a low-risk process of rapid development, deployment, and iteration.

We have a team of 51-200 employees, all university graduates based onshore. Our team is highly trained and knowledgeable in B2B sales and various industries. Our co-founders are Paul Griffin (CEO) and Eric Doucet (CRO).

We maintain a remote-first work environment across North America and Europe, with flexible schedules. Our culture emphasizes growth, continuous professional development, and a supportive team. We are committed to diversity, equal opportunity, and an inclusive environment, valuing belonging, hard work, and fun. Employees work in a structured, process-driven setting that encourages engaging work and collaboration, with clear paths for advancement.

We offer a competitive base salary with performance bonuses. We operate in a 100% remote and flexible work environment. Benefits include comprehensive employer-sponsored health coverage (medical, dental, and vision). Employees receive paid time off, access to ongoing professional development, learning opportunities, and paid training. Some roles include additional incentives for bilingual fluency. We also provide events and activities focused on inspiration, education, and well-being.