Job description
Description
We’re looking for a proactive, organized, and bilingual (Spanish-English) Account Development Representative (ADR) to help grow our pipeline of potential clients. As an ADR, you’ll play a critical role in sourcing, reaching out to, and nurturing leads for our sales team. This role is ideal for someone who thrives in a fast-paced, collaborative environment, and is excited about digital media, emerging technologies, meaningful human connection, and strategic outreach.
Key Responsibilities
Identify, reach out to, and qualify leads to generate new meetings for the sales team
Personalize verbal and written communication to meaningfully connect with leads
Reach out to 100+ leads per week
Accurately track your daily activity using the tools and platforms provided to you
Collaborate with the sales team to ensure a smooth handoff process when a lead has booked a meeting
Participate in the introduction calls that you’ve set up to provide the sales team with support and assist with taking notes
Follow up with prospects following introductions calls as needed
Stay up to date with industry trends and continuously refine your outreach strategies
Tools you’ll use
Google Workspace
LinkedIn Sales Navigator
Lusha
Pardot
Salesforce
Salesloft
Miscellaneous platforms as needed
Challenges you’ll tackle
Navigating prospect conversations that result in rejection, unresponsiveness, and/or hesitation
Balancing external outreach with internal collaboration and alignment
Keeping communication and notes organized across multiple touchpoints and tools
Managing change as internal workflows and company priorities evolve
Requirements
Fluency in both English and Spanish
Previous experience in business development and/or sales
Excellent organizational skills and strong attention to detail
Strong written and verbal communication
A mindset geared toward continuous improvement and adaptability
Comfort with evolving processes and working independently
(Bonus) Familiarity with digital marketing, SEO, and CMS platforms
