Copywriter

Job description

Company Description

BJ’s Restaurant & Brewhouse

Job Description

Job Title: Copywriter

Location: remote

Duration: 7 weeks (4/22/25-6/23/25)

Project Fee: $10,000

This will be a W2 Engagement

Background Check Required

Benefits available. Click here to learn more

Rosie Rules Please read before accepting a project!

Job Description:

BJ’s is back with two new projects!  There are two separate initiatives within this project: S’mores Pizookie (6-8 social posts) and Infused Root Beer (4-5 social posts).  We are looking to assemble a team to execute on this brief.

Deliverables: S’mores Pizookie Campaign

Creative Ideation

Development of visual design, 2-3 creative campaign concepts

Social Assets: 6 social posts for all platforms with a mix of photography or video; all videos need to be :15 for suit paid media (Tease, Launch, Sustain)

On-Site Photo Shoot & Edit/Animation

Single on-site video shoot for 4 hours; post-production for all video content

Deliverables: Infused Rootbeer Campaign

Creative Ideation

Development of 2-3 social campaigns (Tease, Launch, Sustain)

Social Assets: 4 new social and paid social posts for all platforms with a mix of photography or video; all paid videos need to be :15 or less to suit paid media: Snickers

On-Site Photo Shoot & Edit/Animation

Single on-site video shoot for 4 hours; post-production for all video content (shoot to be coupled with S’mores shoot)

Tentative schedule:

Sign SOW — ⁴⁄₁₈

KO creative — ⁴⁄₂₁

Creative rounds — ⁴⁄₂₂ - ⁵⁄₈

Creative approval — ⁵⁄₉

Production planning - ⁵⁄₈ - ⁵⁄₁₄

Shoot — ⁵⁄₁₅ or ⁵⁄₁₆

Edit - ⁵⁄₁₉ - ⁶⁄₆

First batch delivery: ⁵⁄₂₈ (first 3 S’mores and first 2 Rootbeer)

Second batch delivery: ⁶⁄₆ (final 3 S’mores and final 3 Rootbeer)

Close project: ⁶⁄₉

First Post date: ⁶⁄₂₃

Activities

• Develop copy for creative concepts that deliver on marketing strategies for campaigns and digital assets

Additional Information

We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.

We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical​​​ condition, pregnancy, genetic information, gender, sexual orientation, gender identity or ​expression, veteran status, marital status, or any other status protected under federal, state, or local law.