Growth Marketer Lead Closed

at Lumston
πŸ‡²πŸ‡½ Mexico - Remote
πŸ“’ Marketing🟣 Senior

Job description

The Growth Lead is responsible for driving the company’s growth strategy and execution through a data-driven, systematic approach. Their mission is to identify opportunities, prioritize experiments, and coordinate cross-functional teams to scale impact on key metrics like acquisition, activation, retention, referral, and revenue (AARRR funnel).

Key Responsibilities

  • Lead and facilitate the growth hacking process, establishing a prioritized experiment backlog.

  • Coordinate multidisciplinary teams (product, engineering, data, marketing, sales) to run quick and efficient tests.

  • Analyze quantitative and qualitative data to uncover bottlenecks, opportunities, and user behaviors.

  • Define and monitor growth KPIs, maintaining a results-focused mindset.

  • Foster a culture of experimentation and continuous learning.

  • Document learnings and systematize what works to scale successful initiatives.

  • Communicate results clearly to stakeholders and executives.

  • Experience in digital product, growth marketing, or data analytics.

  • Ability to work effectively with both technical and business teams.

  • Practical knowledge of analytics tools (Mixpanel, Amplitude, Google Analytics), A/B testing, and automation.

  • Scientific mindset: hypotheses, rapid testing, learning, iteration.

  • Data and results-driven decision-making.

  • Strong collaborative leadership and communication skills.

Success Indicators

  • Number and success rate of experiments executed.

  • Consistent improvement in key metrics (retention, conversion, CAC, LTV).

  • Implementation of scalable processes and learnings.

  • Team-wide adoption of a growth mindset.

  • Home Office

  • Flexible Schedule

  • Birthday off

  • Vacations from day one

  • Life insurance

  • Insurance for Major Medical Expenses (50% coverage)

  • Saving fund (you save 6% of your monthly salary, and we match that 6% for you)

  • Support for remote work (Electricity and Internet)

  • AWS Certifications

  • Free courses or trainings

  • English Classes

  • Dining Room (Guadalajara only)

  • Sports fields (Guadalajara only)

  • Gym (Guadalajara only)

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