Job description
About Us
KITSCH is proud to be recognized as a self-financed, female-owned global accessory brand built on positivity and pure hard work. Established in 2010, with a business plan no longer than a paragraph, Kitsch has grown from door to door sales to selling products in over 27 countries across 20,000 retail locations worldwide.
KITSCH is committed to creating high quality products that are effortless, elevated and easy to use. From fashionable shower caps to our viral towel scrunchies, we aim to evolve your everyday essentials.
We believe that everyone should feel confident when purchasing our products no matter your hair type, style or budget.
About the Role
KITSCH is currently looking for a highly skilled and driven Growth Marketing Creative Strategist to join our Marketing team. You’ll be responsible for developing innovative and data-driven creative strategies to drive user acquisition, engagement, and retention across various digital channels (Meta, TikTok, Snapchat…) and analyzing data to continually optimize and improve our performance.
What will be your responsibilities?
- Creative Strategy Development: Develop innovative and data-driven creative strategies to drive user acquisition, engagement, and retention across various digital channels like Meta, TikTok, Snapchat…
- Paid Social Ad Creative Planning and Execution: Collaborate with creators and cross-functional teams to plan and create ad creatives
- Content Creation: Conceptualize and oversee the creation of compelling visual and written content for digital ads, social media, email marketing, and other channels. Include scripting and briefing editors.
- Performance Analysis: Analyze campaign performance metrics and user feedback to optimize creative strategies and improve ROI.
- Market Research: Stay updated on industry trends, competitor activities, and emerging technologies to inform creative strategies and stay ahead of the curve.
What are we looking for in you?
- Experience
- 4+ years of experience developing innovative and data-driven creative strategies to drive user acquisition, engagement, and retention across various Digital Channels
- Required Skills
- Social Media Marketing
- Data Analysis in Campaign Performance
- Campaign Effectiveness
- ROI
- Conversion Rates
- Engagement Metrics (Click-Through Rates, Social Media Interactions…)
- ROAS
- Customer Acquisition Cost (CAC)
- Customer Lifetime Value (CLV).
- Content Engagement
- Content reach and impressions.
- Engagement Metrics (Likes, Shares, Comments…)
- Content Virality and Amplifications
- Soft Skills
- Creativity Skills
- Innovation
- Data Analysis & Optimization
- Communication Skills
- Collaboration Skills
- Teamwork
- Proactive
About the Offer
- Location: US
- Full-Time Contract
- Remote Job
- Competitive Pay/Benefits
- A dynamic team
- An open mind for new ideas
- Growth… growth and some more growth!
Do you want to be part of our team? We look forward to your application!
*KITSCH LLC is an equal opportunity employer. We are committed to work in an environment that supports, inspires, and respects all individuals and recruits on merit-based processes regardless of race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service status, citizenship or other protected characteristics.
