Job description
WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS
Known is a modern marketing company engineered for the unprecedented opportunities and challenges facing marketers today. We are about 200+ people strong, pairing PhD data scientists with award-winning creatives, strategists, engineers and expert research teams to produce some of the most innovative and cutting-edge creative work in culture. We believe that when creative truly collaborates with science, strategy, and technology, amazing things can happen.
Ad Age touted that “Known may be the ultimate example of a full-service agency,” and honored us with two prestigious recognitions this year: #3 on The A-List as one of the top agencies in the world, and Ad Age’s Data & Insights Agency of the year for the second year in a row. Without our incredible partnerships with our clients, spanning across the leading brands in finance, technology, entertainment, media, CPG, real estate, and many other categories, honors like this could not be possible, and also have helped us earn additional awards and recognitions over the years like: Emmys, Clios Entertainment and Sports Awards, Effies, Cannes Lions Awards, ProMax Agency of the Year, and Digiday’s Most Innovative Media Agency to name a few.
We couldn’t create this award-winning work without seeking out and hiring the best talent. What does it mean to be a Knowner? We are curious innovators, knowledge-hunters who are constantly challenging ourselves to do better and be better for our clients, for our team and for our world at large. Our offices around the U.S. are open and while most of our people work in a hybrid setting, we are a distributed workforce with a number of Knowners working remotely.
BUT ENOUGH ABOUT US, LET’S TALK ABOUT YOU
About the role:
The Manager, Out of Home (OOH) will be responsible for strategic planning, buying, and overseeing activation of all OOH at Known. This role reports to the Director of Direct Channels and works closely with an Associate Media Specialist. This position is highly visible as OOH is a significant channel to Known’s impressive client roster. Working directly with clients, maintaining longstanding relationships with partners, and collaborating internally across strategy and channel teams are all part of the day-to-day.
WHO YOU ARE AND WHAT YOU HAVE
- 4-7 years of OOH experience within an advertising or media agency
- Proven track record of success for strategic planning, buying, and execution of OOH plans and campaigns
- Natural ability to be client-facing including email, media presentations, and in-person meetings
- Exceptional written and verbal communication skills
- Strong negotiation skills and knowledge of markets, inventory, and OOH sellers
- Experience in buying and activating OOH directly and programmatically
- A deep understanding of OOH production (creative QA, proofing, material overage, managing shipments, etc)
- Proficiency with Microsoft Desktop software and Google Drive programs, specifically: Word/Docs, Excel/Sheets, and PowerPoint/Slides
- Proficiency in specific OOH tools and programs like AdQuick and Geopath
- The ability to think outside the box, use problem-solving, and often be the final decision maker
- Self-motivated with strong organizational skills, analytical strength, interpersonal skills, and attention to detail
- Ability to juggle multiple tasks, campaigns, and clients in fast paced environment
- Experience managing and developing a team a plus
WHAT YOU’LL DO
OOH Strategy
- Work with the Director of Direct Channels to build strategies and approaches for OOH campaigns based off client briefs. Determine factors like buying method, markets, types of inventory, estimated budget needed, timing, and deadlines
OOH Planning/Buying
- Use tools like Geopath and Adquick to gain understanding of market landscapes and metrics. Send RFPs to relevant partners, review proposals, make recommendations on inventory, negotiate investments and packages, request holds, put together overall plans, create decks and visuals for clients, and manage feedback
OOH Activation
- Oversee the Associate Media Specialist who manages all OOH activation. Review contracts, manage creative assets, assist with production management, check posting instructions, ensure timely launches, oversee campaign maintenance, and collect reporting data for recapping
Relationship Management
- Work directly with clients, internal strategy and channel teams, internal leadership, OOH partners, OOH production, and creative teams on a daily basis
SOME OF OUR PERKS
- Unlimited paid time off
- 401k with company matching and no vesting period
- Annual bonuses
- Generous medical plan
- Paid parental leave
ONE LAST THING TO ASK YOURSELF
All this might sound great, but you’re probably still wondering, “Would I be a good fit for Known?” or “Would Known be a good fit for me?” Our culture is propped up by four values that we aspire to every day: We are one team. We see the good. We never stop learning. There’s always a better way. At Known we are setting out to build something more than just a company. We are building a legacy filled with exceptionally talented people with a kaleidoscope of backgrounds, experiences, and origin stories who feel encouraged and empowered to bring their whole selves to work, and to partner with us in molding and shaping our culture through our values.
Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.
The base salary for this position is $90K - $95K.
This range is posted in compliance with state and municipal Pay Transparency laws. In addition to base compensation, this role is eligible to receive additional Known benefits.
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