Summary
Join Howl as a Senior Director to grow key accounts and operationalize our go-to-market strategy while managing a small team. As a Senior Director at Howl, you will partner with industry-leading brands & retailers to drive revenue growth and build successful partnerships.
Requirements
- Domain expertise in a combination of the following: Marketing Strategy (including a keen understanding of PR, Influencer, Affiliate and Performance Marketing tactics, challenges and returns across the marketing funnel), Digital/Technical Customer Success, high-growth tech startup
- Excellent communication skills: You effectively collaborate with clients, including senior stakeholders, to educate on the Howl value proposition and drive results
- Strong problem-solving and analytical skills: You can work with complex data and build excel models to draw actionable insights and make decisions
- High-level of comfort upselling and cross-selling: You identify and close growth opportunities quickly
- Equal parts strategic and operational: You love to roll up your sleeves and dive into account strategy and campaign set-ups when necessary
- Start-up mentality: You understand that in start-ups we have to keep a flexible, nimble mentality, wearing multiple hats as we test opportunities, create replicable processes, and drive client value
- Substantial experience managing enterprise level accounts for retailers and brands (like Walmart, Samsung, Best Buy)
- Must be US based
Responsibilities
- Own top-line account health and revenue goals for your collection of clients leading with a customer-centric, growth-oriented approach to develop and nurture successful partnerships
- Partner with client stakeholders on marketing teams at category-leading brands and retailers to identify opportunities for growth and operationalize them in order to meet ambitious revenue goals, drive a strong client return and achieve their marketing objectives
- Provide strategic and high-level reporting on your business and draw actionable insights from the data to inform creator strategies and recommendations
- Master the functionality of the Howl platform, educating clients to increase feature adoption and providing feedback on platform improvements and new features to the product team
- Unlock revenue and budget opportunities with clients
- Identify and test new revenue streams and engagement opportunities for your accounts
- Conceptualize and execute campaigns on Howl, working creatively with internal and external partners on optimizing campaigns, including components that attract new creators to the clients program
- Collaborate with cross-functional teammates to tackle technical, strategy, and operational projects and resolve issues as they arise while elevating risk to leadership as needed
- Serve as the client’s primary point of contact, helping to drive loyalty, stickiness, and an excellent client experience end-to-end
