Job description
Restaurant365 is a SaaS company disrupting the restaurant industry! Our cloud-based platform provides a unique, centralized solution for accounting and back-office operations for restaurants. Restaurant365’s culture is focused on empowering team members to produce top-notch results while elevating their skills. We’re constantly evolving and improving to make sure we are and always will be “Best in Class” … and we want that for you too!
Restaurant365 is seeking a strategic and execution-focused Senior Demand Generation Manager to lead cross-functional marketing efforts that accelerate pipeline creation and conversion. This role is responsible for owning the planning, execution, and optimization of high-impact campaigns that engage complex buying committees across channels—email, digital, partner, direct mail, and events.
As a senior member of the Demand Gen team, you will drive planning cycles, collaborate with Sales and cross-functional marketing teams, and contribute to the evolution of integrated programs that scale with the business. The ideal candidate combines campaign excellence with partner activation, performance tracking, and a passion for continuous improvement.
How you’ll add value:
- Own the strategy and execution of multi-channel campaigns that generate qualified CWs and accelerate pipeline conversion.
- Lead annual and quarterly planning for your assigned segment, defining priorities, themes, and channel mix in partnership with Sales.
- Launch and optimize ABM programs across 1:1, 1:few, and 1:many tiers using tools like 6Sense.
- Manage the execution of targeted partner campaigns, from co-branded content to joint events and referral programs.
- Develop executive-level engagement plays such as CFO roundtables, high-touch direct mail, or vertical thought leadership initiatives.
- Oversee third-party media relationships and paid programs that align with your campaign goals.
- Collaborate cross-functionally with Field, Events, Product Marketing, Content, and BDRs to align campaign assets and execution.
- Track, analyze, and report campaign performance via Salesforce and 6Sense, in partnership with Marketing Operations to ensure data accuracy and campaign attribution.
- Provide guidance, mentorship, or oversight to other Demand Gen Managers or shared resources across overlapping initiatives.
- Contribute to demand gen team processes, playbooks, and campaign standardization efforts.
What you’ll need to be successful in this role:
- 6–9 years of experience in B2B demand generation, campaign management, or growth marketing.
- Demonstrated success in planning and executing multi-channel campaigns that drive measurable pipeline.
- Strong collaboration skills with experience partnering with Sales, BDRs, and cross-functional marketing teams.
- Hands-on experience with Salesforce, 6Sense, Reachdesk, and digital marketing platforms.
- Proven ability to manage multiple workstreams, vendors, and partner relationships simultaneously.
- Analytical mindset with the ability to translate data into actionable insights and recommendations.
- Experience in SaaS, tech, or fast-paced growth environments is preferred.
R365 Team Member Benefits & Perks
- This position has a salary range of $115,000-$144,600. The above range represents the expected salary range for this position. The actual salary may vary based upon several factors, including, but not limited to, relevant skills/experience, time in the role, business line, and geographic location. Restaurant365 focuses on equitable pay for our team and aims for transparency with our pay practices.
- Comprehensive medical benefits, 100% paid for employee
- 401k + matching
- Equity Option Grant
- Unlimited PTO + Company holidays
- Wellness initiatives
$115,000 - $144,600 a year
DYN365, Inc d/b/a Restaurant365 is an equal opportunity employer.
