Job description
Allied Global Marketing is a leading full-service entertainment, culture, and lifestyle-marketing agency. We build strategic campaigns for a diverse range of clients that connect audiences with experiences they love. Our team of experts captures the unique energy of each project with customized strategies that deliver on-target messaging and drive bottom-line results. An integrated approach is supported by our on-the-ground network of 24 offices and over 500 colleagues across the globe, providing resources and relationships that our partners and clients know and trust.
Position: Creative Director, Experience
Division: Experience
Location: New York, NY
Reports to: EVP, Experiential
Company
Allied Sports launched in 2019 with a singular mission – to lead modern marketers in the undeniable shift from Sponsor to Storyteller™. Today, we are an independent, full-service agency operating from the Allied Global Marketing network. Led by industry veterans with a rookie spirit, our award-winning team helps buyers and sellers in sports find, negotiate, and activate high-performing partnerships. Sports Business Journal named Allied Sports one of the Best Places to Work in Sports in 2023 and 2024, and Front Office Sports named the agency among the Best Employers in Sports for 2024.
FAVOUR, an Allied Sports company, is the agency’s fast-growing in-house activation teamproducing immersive experiences across all forms of culture for brands and rightsholders.Backed byAllied’sfull suite of partnership marketing solutions, FAVOUR is led by trusted experience architectswhohave been delivering best-in-class brandactivationsat sports, music,and lifestyleeventsfor overtwo decades.
Who You Are:
You’re an experienced storyteller who also understands the importance of designandthrives in the world of live experience. You know how to inspire teams, guide clients, and turn ambitious ideas into beautiful, buildable realities. You’re fluent in both creative language and production logic — equally comfortable pitching a vision, shaping a strategy, and walking a fabrication floor. You bring ideas that make people feel something and the discipline to see them through.
What You’ll Do:
As aCreative Directoronourfast-growingExperienceteam,you willwork across both Allied Sports and FAVOUR clients.Reportingto theHead of Experience and working in close collaboration with the VP of Creative Servicesand Director of Creative Operations,youwilldrive theexperientialvision across multiple brand platforms and cultural moments — from sports partnerships and music collaborations to hospitality and lifestyle activations. You’ll partner with clients and internal teams to concept, refine, and produce experiences that push creative boundaries while staying strategically sound.You’ll also play a leading role in business development efforts, RFP concept/ideation development and creative pitches — bringing creative leadership tobrainstormsfor both currentand prospectiveclientsas part of a creative services team that holds a high standard of excellence for design and delivery.
Contribute to business development efforts and creative pitches
Translate brand and business objectives into bold, ownable experiential ideasthat may include digital, social, and video elements
Develop a trusting and communicative relationship withthe creative services team,joining weekly department meetings todiscuss and logworkflow in Monday.com
Work closelywith account and strategy teams from concept through executionto ensure creative concepts are feasible and align with client goals
Collaborate with the production team to ensure projects stay within budget and can be delivered ontimeAnticipatechallenges and identify proactive, smart solutions
Build and maintain strong client relationships grounded in trust and partnership
Stay current on cultural trends, technology, and creative innovation
Some travel will be required to attend site visits and events
What You’ll Bring:
10+ years of relevant creative experience, including 3+ years leading experiential or integrated teams
Proven success developing and executingimmersivebrand experiences for major clients
Deep understanding of production, fabrication, and live event realities
Ability to clearly define the consumer journey to help influence and secure client buy-in
Strongcopywriting,communication, interpersonal, and presentation skills
Proficiency in Adobe Creative Suite, Keynote, and PowerPoint
Ability to think strategically and creatively while managing multiple priorities
A passion for sports, music, entertainment, and storytelling through experience
Highly organized, collaborative, and detail-oriented approach
Considerations
- Base salary range in NYC: $150+
- Hybrid schedule: 3 days in-office (Tues-Thurs) and 2 days remote (Mon & Fri)
- Benefits include Vision, Medical, Dental, Commuter Benefits etc.
Base salary represents the salary range that Allied Sports, in good faith, might be willing to pay for this job at the time of this posting. Actual base salary depends on several factors, including market dynamics, location and region, experience, specialized skills/training (education), and level of responsibility. Allied Sports expects to hire for this position near the middle of the range. Allied Sports would consider paying a salary or rate near the higher end of the range only in truly exceptional circumstances, where an external candidate has experience, credentials, or expertise that far exceed those required or expected for the position.
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Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
