Social Media Manager

Job Description

About the company:

OSEA was founded in 1996 with a mission to create clean, clinically proven skincare powered by the sea. We are female-founded, rooted in California (with a distributed workforce) and inspired by the ocean, wellness, and sustainability. As we continue to grow, we stay grounded in gratitude, passion, and purpose. Our award-winning formulas blend nutrient-rich seaweed with active botanicals to deliver visible results. Come ride the wave with us.

About the role:

We are looking for a creative and strategic Social Media Manager to lead and elevate our brand’s presence across social platforms. This role will support the end-to-end strategy for social media, oversee content creation, and play a key role in shaping the brand’s digital storytelling. The ideal candidate is a self-starter with a strong creative vision and the ability to execute strategically. They will share our commitment to create waves of kindness for people and our planet with products founded on purity, quality and efficacy.

This role is hybrid, with the expectation to work in-office 1-2 days per week at our Venice, California headquarters with additional in person time at photo shoots and events.

Social Media Leadership

• Develop and execute an innovative social media strategy that drives awareness, engagement, and growth across Instagram, TikTok, YouTube, Facebook, and LinkedIn.
• Lead the creation and execution of the brand’s content calendar with a social-first approach, ensuring alignment with marketing goals and key brand moments.
• Oversee content strategy across social channels to drive relevant trends.
• Track and analyze performance metrics to refine strategy and optimize engagement.
• Manage posting cadence for all platforms, ensuring timely, high-impact publishing aligned with platform best practices.

Content Creation

• Partner with the in-house Creative team to concept and produce high-quality, engaging content across video, photo, and written formats.
• Collaborate with the Influencer team to secure collab posts, and provide social expertise on briefs/partnerships.
• Write compelling, on-brand captions that reflect OSEA’s voice and resonate with our community.
• Direct social-first shoots, guiding photographers, videographers, and creators to capture elevated yet organic content.
• Ensure all content is on-brand, trend-aware, and innovative.

Community Engagement

• Lead community management efforts, supporting the Social Media Community Coordinator in moderating conversations and fostering meaningful connections.
• Maintain a consistent and authentic brand voice across all audience interactions.

Cross-Functional Collaboration

• Partner with Creative, Influencer, Customer Care, ULTA, Retail, Paid Media, and CRM teams to drive a cohesive omni-channel social strategy.
• Balance input and priorities across stakeholders while delivering high-quality results.
• Collaborate with Influencer and Community teams to provide creative direction for UGC and influencer content.

This job description is a summary of duties. It is by no means an all-inclusive list but is merely a broad guide of expected duties and is subject to change.

Qualifications

• 6+ years of experience, including 5+ years managing social media or similar roles for a consumer brand.
• Proven track record of growing and engaging social audiences.
• Prior experience in a Manager or equivalent leadership role.
• Available for in-person shoots, influencer activations, and community events in Los Angeles.
• Flexibility to work occasional evenings or weekends for key moments and events.

Expertise in content creation, video editing, design, copywriting, and platform storytelling.

• Experience managing creator partnerships, contracts, and budgets.
• Proficiency with tools such as Dash Hudson, Tribe Dynamics, and Figma.
• Skilled in analytics and performance reporting.

Strong organization and project management skills with the ability to juggle multiple priorities.

• Excellent communication and collaboration skills.
• A proven track record of creativity, innovation, and staying ahead of social trends.
• Deep passion for clean beauty, sustainability, and holistic wellness
• Ability to collaborate closely with the Brands Founder on content, feedback, and storytelling.

Compensation: The anticipated salary range for this position is $100,000-$120,000. The actual salary offer will carefully consider a few factors, including your skills, qualifications, experience, and location. Not all candidates will be eligible for the upper end of the salary range.