Job Description
Website Designer
Position Type: Full-Time, Remote
Working Hours: U.S. Client Business Hours
Location: Remote (LATAM, South Africa, Philippines, Pakistan Preferred)
About the Role
We’re hiring a creative and technically capable Website Designer to build modern, responsive, and conversion-focused websites across multiple CMS platforms.
This role combines visual design, front-end implementation, and website optimization. You’ll be responsible for designing layouts, building pages inside platforms like WordPress and Webflow, customizing websites with HTML/CSS, and ensuring websites are optimized for performance, SEO, responsiveness, and user experience.
This is not purely a graphic design role — we’re looking for someone who can both design and implement websites while balancing aesthetics, usability, and technical performance.
The ideal candidate has a strong eye for design, understands website conversion principles, and is comfortable working independently across multiple website projects in a fast-paced remote environment.
What You’ll Own
Website Design & UI Layouts
• Create wireframes, mockups, and responsive website designs using Figma, Adobe XD, or Sketch
• Design modern landing pages, marketing sites, and website layouts aligned with brand identity
• Translate visual concepts into clean, user-friendly website experiences
• Ensure consistency in typography, spacing, visual hierarchy, and design systems
CMS Development & Website Builds
• Build and customize websites on WordPress, Webflow, Shopify, or Squarespace
• Customize templates, themes, and layouts using HTML, CSS, and light JavaScript
• Configure plugins, integrations, forms, tracking tools, and widgets
• Maintain organized website structures and scalable CMS implementations
Website Optimization & SEO
• Optimize websites for mobile responsiveness, accessibility, and fast loading speeds
• Implement SEO best practices including metadata, image optimization, heading structures, and schema basics
• Run speed and performance audits using Lighthouse, GTmetrix, or Google PageSpeed Insights
• Improve website usability and conversion-focused user experiences
Testing, QA & Maintenance
• Test websites across devices, browsers, and screen sizes
• Troubleshoot formatting issues, plugin conflicts, and responsiveness problems
• Maintain website updates, backups, and general platform maintenance
• Ensure websites remain secure, stable, and fully functional
Collaboration & Content Coordination
• Work closely with marketing, content, and leadership teams on website updates and campaigns
• Incorporate feedback efficiently while maintaining design quality and consistency
• Support landing page creation for marketing campaigns and lead generation initiatives
• Organize and maintain design assets and reusable website components
What Makes You a Great Fit
• Strong design eye combined with technical website implementation skills
• Comfortable balancing aesthetics, performance, SEO, and usability
• Organized and detail-oriented with strong QA discipline
• Proactive and capable of managing multiple projects simultaneously
• Strong communicator who collaborates effectively with marketing and content teams
• Comfortable working independently in a remote environment
Required Experience & Skills
• 2+ years of professional website design experience
• Proficiency with Figma, Adobe XD, or Sketch
• Experience building websites on WordPress, Webflow, Shopify, or Squarespace
• Strong HTML and CSS skills
• Experience optimizing websites for mobile responsiveness and performance
• Strong understanding of modern website UI/UX principles
Preferred Experience
• Experience with Shopify or WooCommerce e-commerce websites
• Basic JavaScript or front-end development knowledge
• Familiarity with Google Analytics, Tag Manager, and SEO tools
• Experience working with SaaS companies, agencies, or e-commerce brands
• Understanding of landing page optimization and conversion-focused design
What a Typical Day Looks Like
A Website Designer’s day revolves around designing, building, and optimizing websites that support business growth and user experience. You will:
• Design website layouts and landing pages in Figma or similar tools
• Build and customize pages inside CMS platforms
• Optimize site speed, responsiveness, and SEO performance
• Test websites across browsers and mobile devices
• Implement revisions and improvements based on stakeholder feedback
• Support marketing campaigns with website and landing page updates
In short: you create visually engaging, responsive, and high-performing websites that improve user experience, support marketing goals, and strengthen brand presence.
Key Metrics for Success (KPIs)
• On-time delivery of website projects and updates
• Website load speeds optimized below target thresholds
• Mobile responsiveness and Lighthouse performance scores
• Positive stakeholder feedback on design and usability
• Reduced website errors and formatting issues
• SEO and conversion performance improvements
Interview Process
• Initial Phone Screen
• Video Interview with Pavago Recruiter
• Portfolio Review & Practical Assessment
• Client Interview
• Offer & Background Verification
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