Job Description
Description
Peripass is scaling internationally, and our commercial ambition is big. To realise that ambition, we need scalable systems that multiply impact.
Logistics? Maybe not what you dreamed of as a kid. But building a fast-growing international SaaS scale-up that’s transforming how some of the world’s largest industrial companies operate? That’s a different story.
Peripass is a tech company at heart. We build software that digitises and automates complex logistics environments for companies like Bridgestone, Alpro and Arcelor Mittal. These companies have hundreds of trucks (un)loading every month, and our SaaS platform helps them orchestrate that whole process. Peripass is a high-impact SaaS platform used in international enterprise environments.
Now we want to apply that same automation-first mindset to our go-to-market. As our first Growth Marketeer, you turn commercial strategy into scalable execution. Designing automation, AI-driven workflows and data infrastructure that generate and accelerate pipeline.
This is about engineering growth and building systems that create leverage.
Also, let’s be honest: this JD was drafted with the help of AI. You’ll probably ask AI to summarise it. If that’s the case, we like your thinking 😉
Key responsibilities:
You Build & Optimize the GTM Engine: You design, automate, and continuously improve end-to-end workflows — from targeting to reporting:
Build scalable GTM workflows and turn segmentation and buying signals into repeatable motions per persona, industry, and region
Own lifecycle automation: scoring, routing, handoffs, CRM hygiene, and dashboards. All automated by design (we’re not hiring you to babysit CRM fields).
Together with the marketing team, you run experiments (offers, messaging, sequences, landing flows, follow-up logic) and track what actually moves pipeline
Document what you build so it scales, and doesn’t become “only Alex knows how it works”
You Create Demand: You turn signals into structured outbound motions that scale:
Translate signals into account lists, messaging angles, and outreach packs
Enable programmatic personalization (3–5 relevant facts, human opener, persona-specific angle)
Develop segment-specific offers (site assessment, ROI snapshot, operational checklist, etc.)
Build repeatable playbooks instead of one-off campaigns
Measure performance and continuously optimize
You Capture Demand: You ensure high-fit accounts move fast and low-fit leads don’t clog the system:
Route inbound leads based on fit, intent, geography, and language
Auto-enrich, dedupe, assign, and trigger follow-ups, with smart guardrails
Build a “fast lane” for high-fit accounts: instant rep context + tailored sequence
Create clean, automated handoffs between Marketing, BDR, and Sales
Make sure reps trust the data and dashboards
You Build Agent-Powered Customer Understanding: You use AI to create unfair advantage in how we understand prospects:
Analyze a prospect’s site using public data (maps, satellite, footprint, truck-flow hypotheses)
Turn that into a structured “yard hypothesis” with clear operational pain angles
Craft a short narrative explaining what Peripass would improve, grounded, not speculative
Ensure outputs are reliable: if something is unknown, it stays unknown
You’ll report directly to the Marketing Director, Jonathan Raemdonck.
What we offer:
Real commercial impact: Your work directly influences pipeline, efficiency, and international growth.
Autonomy & trust: You’ll get ownership, room to experiment, and the freedom to implement better ways of working.
A high-performance environment: You’ll work closely with Sales, Marketing, and Leadership, and become a multiplier across teams.
A cheerful bunch of colleagues who are all making the success story of Peripass, day after day, milestone after milestone, and joke after joke.
A solid salary package and great benefits.
Flexible working hours with a work-from-home policy.
Requirements
Come on, blow us away with your credentials! 💥
You’re bitten by AI and automation.
You’re “ healthy lazy”: if you have to do something twice, you automate it.
You have 2–5 years of experience in Growth Ops, RevOps, Sales Ops, Marketing Ops, or a technical GTM-related role within B2B SaaS.
You are comfortable with Clay and at least one automation laye r (n8n, Make, or equivalent). You don’t need to be a developer, but you need to be able to read what’s happening when something breaks and figure it out.
You think analytically and structurally, and you define the problem clearly before building a solution.
You think in systems, but you’re not allergic to the weeds. You can write a prompt, debug a web hook, and still have an opinion on whether the messaging angle is right. You move between “what should we say to this persona” and “how do I make this run at scale” without treating those as separate jobs.
Languages: You speak English full professional level. Every other language is a plus!
You live in Belgium and are open to working 3 days a week from our office in Ghent, or you are willing to spend at least one full week per month working from our Ghent office.
