Marketing Program Manager

Job description

XPRIZE Overview

XPRIZE is an established global leader in designing and executing large-scale competitions to solve humanity’s greatest challenges. As a 501©3, our unique model democratizes innovation by incentivizing crowd-sourced, scientifically viable solutions to create a more equitable and abundant future for all.  Since our founding in 1994, we’ve launched $519 million in prize competitions that are driving more than $31 billion in social and economic impact — a 60x return on philanthropic investment. These competitions not only de-risk early-stage breakthrough ideas but also mobilize capital, talent, and momentum to accelerate solutions from concept to real-world scale.

We operate across 5 areas of impact,including:

• Deep Tech + Exploration
• Energy + Climate + Nature
• Food + Water + Waste
• Health
• Learning + Society

Join XPRIZE to help create meaningful impact as we strive to empower humanity to achieve breakthroughs and architect a more equitable and abundant future for all.

Position Description

We’re looking for a Marketing Program Manager to develop and manage comprehensive marketing campaigns for key initiatives and programs within the organization. This person will work closely with the Marketing and program teams to plan, develop, activate and manage marketing activities to drive awareness and engagement with key audiences. This role serves as the primary marketing point of contact for program teams and is a pivotal role for the success of XPRIZE competitions.

Responsibilities

• Marketing Campaign Strategy: Partner with other marketing and program teams to develop integrated campaigns that build awareness and engagement for prizes, programs, and the foundation. Define measurable objectives, target audience, and associated calls to action for each campaign; and provide regular reporting to stakeholders tracking progress and performance against objectives.
• Stakeholder Management: Build and nurture relationships with internal and external stakeholders across programs, including prize/program teams, sponsors, partners, judges, and advisors. Navigate competing stakeholder priorities to ensure that marketing campaigns are aligned with prize objectives and business priorities. Provide marketing-specific prize and program updates to stakeholders.
• Project Management: Leverage project management skills and the PM tool of record to ensure that event and campaign deliverables are completed in a timely manner, and all stakeholders are updated on progress, risks, and challenges.
• Communications: In partnership with the Communications and Creative teams, contribute to the development of key messaging for programs and prize-related content, as well as communications resources for external stakeholders.
• Events: In partnership with the Experiential team, contribute to the planning and execution of events to support campaign objectives. Develop marketing materials to support foundation, program, and prize milestone events. Collaborate with program teams to develop materials to support XPRIZE presence at industry conferences and events.
• Budgeting and Resource Management: Support the development and management of prize marketing budgets, including classifying actuals and tracking actuals against budget and forecast.
• Marketing Technology: Leverage marketing-specific tools and technology to manage marketing campaigns and associated projects; measure campaign performance; develop and refine target audiences; and gather social media insights.
• Trendspotting: Stay up-to-date on prize/program-related news and industry trends, proactively identifying opportunities to incorporate trends into active and upcoming campaigns.

Qualifications

• 5+ years of proven experience developing and executing comprehensive marketing strategies that unify messaging across a variety of channels
• 4-year college or university degree in a related field or equivalent experience
• Proficiency in digital marketing tools and platforms
• The ability to combine technical/scientific information with emotion to form a compelling message across multiple audiences
• Experience in developing cross-channel marketing campaigns consisting of clear, measurable objectives, well-defined target audience(s), and associated calls to action
• Experience monitoring campaign performance, gathering data insights, and preparing reports to evaluate campaign efficiency, proposing changes to optimize campaigns as needed
• Strong organizational and project management skills to handle multiple tasks, manage campaigns from development to launch, and ensure timely delivery of campaign deliverables
• Experience with creating and managing budgets, including budget tracking and reporting
• Ability to navigate ambiguity and drive collaboration across teams to maximize impact and drive business results
• Exceptional interpersonal skills, including the ability to influence without authority, manage competing priorities, handle objections, and work closely and collaboratively with colleagues and staff
• Passion for the mission of XPRIZE and the work we are doing to build a better future
• Having a growth mindset and a passion for continuous improvement is essential
• Ability to work in our Los Angeles Office 1-2 days/week

The anticipated base salary for this position is $90,000 to $115,000 and may also qualify for an annualincentive. This role is eligible for our extensive benefits package and generous paid time offincluding vacation, sick, and holidays. The actual base salary offered will depend on a variety of factors including the qualifications of the individual applicant, years of relevant experience for therole, level of education attained, and certifications and/or other licenses held. XPRIZE is a remote-first environment.

The XPRIZE FOUNDATION is an equal opportunity employer and does not unlawfully discriminate in employment. Equal access to employment, services, and programs is available to all persons. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the organization.

Please note: Though submitting a resume to the XPRIZE FOUNDATION implies that you are interested in a position(s), it does not imply that you are an applicant. You are not considered an applicant until you have been contacted directly by a Talent Acquisitions representative requesting that you begin the designated application process, which may involve phone and/or in-person interview(s), job-related testing, and background checks.