Job description
ZigZag is looking for a Campaign Manager to join our team!
*You must be willing to work from Monday to Friday, 5PM to 2AM Manila Time
About The Role
The Campaign Manager drives an optimal customer experience and strong platform outcomes for brand engagement. Working closely with customers, you will help them achieve their business goals by educating them on best-practice usage of the platform/app and the latest features.
Acting as the voice of the customer, you will liaise with internal stakeholders—including Customer Success, Sales,
Growth teams—to ensure timely communication of customer behaviors, insights, and feedback, supporting
continuous improvement in customer outcomes and experiences.
In this role, you will be responsible for planning, executing, and managing marketing campaigns that drive brand
awareness, customer engagement, and client business objectives. This includes end-to-end campaign
management such as content quality control, community management, performance reporting, and providing
tactical recommendations. You will collaborate closely with cross-functional teams and apply your marketing
expertise to deliver measurable results.
You will also be a critical part of the team supporting the UK’s largest Unlocked client, helping to build a
strong foundation for the continued expansion of the team’s Unlocked business across the UK, US and AU.
Key Responsibilities
- Community Management:
- Serve as a primary point of contact for clients for campaign-related matters. Maintain and manage communication with employee creators including any feedback or updates via our platform or other channels.
- Anticipate issues, flag concerns early, and act decisively to keep everything on track and keep the Unlocked team updated.
- Content Quality & Control:
- Review and monitor all campaign content to ensure alignment with brand standards, platform guidelines, and legal requirements. This includes scanning all submitted content for quality, tone, and brand fit, as well as identifying and addressing any audio or music usage risks prior to publication.
- Reporting & Insights:
- Implement and maintain tracking mechanisms for employee creator engagement and campaign performance analytics to provide tactical insights to help inform client strategy. Ensure that reporting and data standards are maintained (weekly, monthly, quarterly and annually) in accordance with client strategy.
- Adaptability & Process Ownership:
- Adjust plans, processes, and deliverables to support client’s changing objectives, while maintaining strong execution. Balance practical delivery with flexibility working closely with clients whose strategies and priorities evolve over time.
- Industry Expertise:
- Stay on top of trends in the influencer and social media landscape. Know what content is most relevant to your client to demonstrate knowledge to employee creators when needed.
Requirements
- 2+ years of experience in campaign management within influencer marketing, talent management, or a similar role.
- A deep understanding of the Creator Economy and social platforms (Instagram, TikTok, YouTube, etc.).
- Strong understanding of marketing principles, campaign development and digital marketing channels
- Proven experience in campaign management and marketing with a track record of successfully monitoring and executing campaigns
- Exceptional attention to detail and efficient project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines
- Clear, confident communicator—written and verbal—with strong negotiation skills.
- Collaborative mindset, able to work effectively with cross-functional and cross-regional teams.
- Naturally proactive, strategic, and solutions-focused.
Nice To Have
- Experience at a creator-focused agency, influencer platform or tech.
- Bonus points if you’ve managed international or multi-market campaigns.
ZigZag is committed to building a diverse, inclusive, and equitable workplace. We believe that talent knows no borders, and we welcome individuals from all backgrounds to help us shape the future of work. Guided by transparency and agility, we foster an environment where everyone is valued and empowered to thrive.
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