Marketing Associate - Lifecycle, Partnerships, and Operations

Job description

Who We Are: Galaxy is a global leader in digital assets and data center infrastructure, delivering solutions that accelerate progress in finance and artificial intelligence. We believe that blockchain and digital asset innovation will transform how value moves through the world – and we’re building the products and services to make that future a reality.

Our institutional digital assets platform spans trading, investment banking, asset management, staking, self-custody, and tokenization technology. We also invest in and operate cutting-edge data center infrastructure to power AI and high-performance computing, addressing the growing demand for scalable energy and compute in the U.S.

We work at the intersection of finance and technology, helping institutions, startups, and developers navigate a digitally native economy. Led by CEO and Founder Michael Novogratz, our team blends deep crypto expertise with institutional experience and a shared commitment to shaping the future of Web3 and AI.

Galaxy is headquartered in New York City, with offices across North America, Europe, the Middle East, and Asia.

To learn more about our businesses and products, visit www.galaxy.com.

What We Value:

We are a diverse team of free thinkers, and fast movers united to help investors and creators energize the global economy. We are looking for individuals who thrive in a culture of builders and overachievers and embrace high performance, transparent feedback, and a mission-first approach. Our culture shapes our way of working and gets us where we want to be.

  • Seek Excellence.
  • Be Selective To Be Effective.
  • Be Highly Aligned, Loosely Coupled.
  • Disagree Transparently.
  • Encourage Independent Decision-Making.
  • Build Dream Teams.

Who You Are:

This role is a Marketing Associate for an exciting new business initiative at Galaxy. In this position, you’ll work directly with the Marketing Lead to drive the full end-to-end client journey — from acquisition to activation to long-term growth and retention. You’ll lead execution across lifecycle marketing (including social & content development), partnerships and campaign operations, helping scale our growth engine and brand presence with intention and rigor.

We’re looking for a proactive marketer with an ownership mindset who can be laser focused on delivery and scalability. This is an opportunity to build alongside a seasoned team with deep fintech expertise and strong product velocity.

What You’ll Do:

  • Lifecycle Marketing: Own the client journey across email, push and in-app channels — from onboarding through reactivation. Build and optimize flows that deepen engagement and drive account growth and social media and community engagement.
  • Affiliate & Partnerships: Manage referral, affiliate and co-marketing campaigns with oversight from the Marketing lead. Own day-to-day operations for client referral and promotional program and help scale it through programmatic improvements and affiliate partner enablement.
  • Content & Campaign Execution: Own content development and campaign execution end-to-end — from brief through approvals — across lifecycle, promotional, and partnership initiatives. Lead cross-functional collaboration with product, creative, client services, legal, and compliance to deliver targeted, on-brand content that meets business goals and drives performance.
  • Analytics & Experimentation: Partner with product and data to understand performance, uncover insights, and run A/B tests to improve acquisition and retention.

What We’re Looking For:

  • 5–8 years of marketing experience in retail fintech or high-growth consumer tech startups
  • Bachelor’s degree in a relevant field
  • Hands-on experience with lifecycle marketing, referral/acquisition, and campaign ops — ideally using tools like Braze, Segment, Hubspot and Google Analytics
  • Operationally excellent — you bring process, structure, and calm to fast-moving campaigns
  • Strong copy instincts and an eye for brand — you care about precision, pacing, and how touchpoints feel to the user
  • Comfortable with data — you rely on metrics to prioritize, test and scale
  • Collaborative, clear communicator, and confident working cross-functionally in a remote-first startup environment

Bonus Points:

  • Experience managing referral programs or partner marketing initiatives
  • Familiarity with compliance/regulatory reviews in a fintech context
  • Interest / previous experience in crypto, wealth management and/or emerging technologies

What We Offer:

  • Competitive base salary and discretionary bonus
  • Flexible Time Off (i.e. unlimited paid vacation days)
  • Company paid Holidays (11)
  • Company paid sick leave
  • Company-paid health and protective benefits for employees, partners, and other dependents
  • 3% 401(k) company contribution
  • Generous paid Parental Leave
  • Free virtual coaching and counseling sessions through Headspace
  • Opportunities to learn about the Crypto industry
  • Smart, entrepreneurial, and fun colleagues
  • Employee Resource Groups

Apply now and join us on our mission to engineer a new economic paradigm.

Galaxy respects diversity and seeks to provide equal employment opportunities to all employees and job applicants for employment without regard to actual or perceived age, race, color, creed, religion, sex or gender (including pregnancy, childbirth, lactation and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital or partnership or caregiver status, ancestry, national origin, citizenship status, disability, military or veteran status, protected medical condition as defined by applicable state or local law, genetic information or predisposing genetic characteristic, or other characteristic protected by applicable federal, state, or local laws and ordinances.

We will endeavor to make a reasonable accommodation to the known limitations of a qualified applicant with a disability unless the accommodation would impose an undue hardship on the operation of our business. If you believe you require such assistance to complete the application process or to participate in an interview, please contact [email protected].

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