Job Description
Marketing Programs Manager, NewRocket
Employment Type: Full-time Location: Ottawa, Canada (remote)
About the role
We’re looking for a hands-on Marketing Programs Manager to own end-to-end, omni-channel programs that generate demand and measurable pipeline. You will map campaigns to specific audiences, offerings, and funnel stages, then bring them to life through on-brand landing pages, emails, webinars/video interviews with SMEs, and organic social, owning our LinkedIn and YouTube editorial calendar. You’re a strong team player who thrives working cross-functionally to keep timelines, stakeholders, and follow-up aligned. This role is based out of Ottawa, Canada.
What You’ll Do
· Build and manage omni-channel programs mapped to audience, offering, and funnel stage; manage program plans, timelines and deliverables.
· Create landing pages, emails, and social posts aligned to brand guidelines.
· Create thought leadership content in coordination with Subject Matter Experts in the form of high-quality webinars and video interviews.
· Partner with Marketing Operations on targeting, segmentation, lead routing, and campaign tracking.
· Coordinate target accounts and lead follow-up with Sales and deliver “pre/during/post” communications for each program.
· Collaborate with cross-functional teams to manage program timelines and ensure successful execution.
· Own the corporate editorial calendar and publishing cadence for LinkedIn and YouTube.
· Turn campaign moments into social packages (launch posts, short clips, recap posts, “what we learned” threads).
We Take Care of Our People
NewRocket is committed to a diverse and inclusive workplace. We value and celebrate diversity, believing that every employee matters and should be respected and heard. We are proud to be an equal opportunity workplace and affirmative action employer, committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin, or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, citizenship, military, or Veteran status. For individuals with disabilities who would like to request an accommodation, please contact [email protected]
