Job Description
GoHighLevel Marketing Operations Specialist (GoHighLevel, CRM, Email Marketing & Social Media) – Remote
Full-Time | Remote | U.S. Business Hours (PST Preferred)
About the Role
We’re hiring a highly organized and execution-focused GoHighLevel Marketing Operations Specialist to support marketing execution, CRM workflows, content coordination, and operational support for a fast-growing business.
This is not a strategy-only role.
You’ll play a hands-on role managing:
- GoHighLevel workflows and automations
- Social media execution
- CRM and lead management
- Content coordination
- Email marketing campaigns
- Operational workflows and follow-through
If you thrive in:
- Fast-moving environments
- Structured operational systems
- Marketing execution
- CRM management
- Content coordination
this role is a strong fit.
What You’ll Own
Executive & Operational Coordination
Manage:
- Scheduling
- Calendar coordination
- Operational workflows
Maintain structured:
- Task tracking
- Project workflows
- Documentation systems
Support leadership with day-to-day execution and coordination
Identify workflow gaps and improve operational efficiency
Maintain organized files, records, and communication systems
Marketing Execution & Social Media
Create, schedule, and publish content across:
- Online communities
Manage:
- Comments
- Direct messages
- Community engagement
Track engagement metrics and maintain reporting dashboards
Support ad campaign setup and marketing promotions
Ensure consistent brand presence across channels
GoHighLevel CRM & Email Marketing
Build and manage workflows inside GoHighLevel (GHL)
Create and maintain:
- Automations
- Nurture sequences
- Email campaigns
- Follow-up workflows
Maintain clean CRM records and organized pipeline tracking
Ensure lead and customer communication happens on time
Support outreach campaigns and funnel execution
Content Creation & Program Support
Edit and produce:
- Short-form videos
- Marketing clips
- Social content
Use tools such as:
- Canva
- Veed
- Opus Clips
- Similar editing platforms
Organize and format:
- Guides
- Scripts
- Workbooks
- Program materials
Maintain branding consistency across all assets
Program & Membership Operations
- Organize and maintain digital program materials
- Track member progress and communication workflows
- Support onboarding and participant coordination
- Troubleshoot minor platform and workflow issues
- Ensure smooth operational execution for memberships and programs
Research, Lead Generation & Digital Support
Research Ideal Client Profiles (ICPs)
Build prospect lists and outreach databases
Support lead generation campaigns and outreach workflows
Assist with:
- Website updates
- Account setup
- Reporting
- Operational research
Compile reports and insights for leadership decision-making
Communication & Administrative Coordination
Maintain professional written communication with:
- Leads
- Clients
- Participants
- Internal teams
Manage inbox priorities and follow-up communication
Ensure shared documentation and workflows remain organized
Support operational reliability across the business
Requirements
Core Requirements
Experience in:
- Executive assistance
- Marketing coordination
- Operations support
- Virtual assistance
- Marketing operations
Hands-on experience with:
- GoHighLevel (GHL)
- CRM systems
- Marketing automations
Strong proficiency with:
- Google Workspace
- Google Sheets
- Google Calendar
- Google Drive
Experience with:
- Canva
- Veed
- Opus Clips
- Short-form content tools
Strong written English communication skills
Highly organized with strong multitasking ability
Ability to work independently with minimal supervision
Comfortable working remotely during PST business hours
Nice to Have
Experience supporting:
- Founders
- Coaches
- Entrepreneurial businesses
Experience with:
- Community management
- Membership programs
- Marketing automation workflows
- Funnels
- Lead nurturing systems
Familiarity with:
- Slack
- ClickUp
- Notion
- Airtable
- HubSpot
What Makes You a Strong Fit
Highly execution-oriented and reliable
Naturally create structure and organization
Communicate clearly and professionally
Proactively solve operational issues
Detail-oriented and process-driven
Enjoy balancing:
- Marketing
- Operations
- Coordination
- Content management
Thrive in startup-style environments where priorities move quickly
What a Typical Day Looks Like
- Schedule and publish social media content
- Manage GoHighLevel workflows and email campaigns
- Respond to DMs and participant inquiries
- Coordinate operational and administrative tasks
- Update CRM pipelines and contact records
- Edit short-form marketing content
- Support onboarding and membership communication
- Conduct lead research and organize outreach data
In short: You help keep marketing systems, CRM workflows, communication, and operational execution running smoothly every day.
What Success Looks Like
- Consistent and timely content publishing
- Clean and organized CRM workflows
- Strong engagement and responsive communication
- Zero missed follow-ups or workflow gaps
- Well-maintained digital assets and program materials
- Reliable, high-quality operational execution
Why This Role Stands Out
Work directly with leadership in a high-impact operational role
Strong exposure to:
- Marketing systems
- Automation
- CRM workflows
- Operational coordination
Opportunity to grow into:
- Marketing Operations
- CRM Management
- Operations Leadership
- Marketing Coordination
Fast-paced remote environment with strong ownership
Exposure to modern marketing and automation systems
Interview Process
- Initial Screening Call
- Marketing & Operations Interview
- Practical Task (Workflow or Content Exercise)
- Final Interview
- Offer & Onboarding
Apply Now
If you:
- Love organization and operational execution
- Enjoy managing marketing systems and workflows
- Are experienced with GoHighLevel and CRM automation
- Thrive balancing content, communication, and coordination
this role is a strong fit for you.
