Job description
We’re Changing the Rentals Industry
We’re a profitable, growth-stage company building industry-leading martech and data products for the rentals industry. While originally known for building and operating one of the U.S.’s largest rental marketplaces - Rentable, our focus has shifted to our category-leading AI and data SaaS products with triple-digit growth rates.
We’re a fully remote team of 100+ spread across the U.S. from coast to coast. We operate on a strict no a**holes policy and are proud to have built a community of highly performant people that take our work seriously, but not ourselves. And, we’re looking for exceptional people to help further accelerate our growth.
While we’ve raised $30MM+ to date from some of the world’s best investors, we’re profitable with a strong balance sheet and an indefinite runway. We pride ourselves on achieving rapid growth without having to incinerate capital.
If you like the idea of joining an industry-changing company made up of people who genuinely like each other, Rentable could be a great fit for you.
The Role
As the Customer Marketing Manager, we are seeking someone to develop and execute marketing strategies that drive engagement, loyalty, retention, and advocacy among our existing customer base within our product suites. The ideal candidate will be passionate about understanding the customer journey and translating those insights into high-impact marketing programs that directly contribute to customer success and growth.
Responsibilities
Lifecycle Marketing
- Develop and optimize the customer journey:Create targeted programs and campaigns for every stage of the customer lifecycle, from onboarding to renewal and advocacy, ensuring a seamless and value-driven experience
Lead Cross-Sell, Upsell, and Expansion Motion
- Develop and implement strategic marketing programs to drive upsell and expansion, increase product awareness, growth, and engagement
- Act as the “voice of the customer” and incorporate customer feedback and advocacy into marketing programs
- Work collaboratively with Sales, CS, Product, and Marketing teams
Measure and Report Success
- Define metrics to track the effectiveness of lifecycle/customer marketing programs, and regularly report on insights and ROI to internal stakeholders
- Analyze and compare campaigns to strategize on experiments to increase renewals, cross-sells, referrals, and expansion opportunities
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- Experience working with multiple SaaS products is required
- Minimum of 6+ years of experience in marketing, with at least 2+ years in a customer-facing or customer marketing role (e.g., Customer Marketing, Demand Generation, or Product Marketing)
- Proven track record in developing and executing successful marketing campaigns that drive measurable customer engagement, retention, and advocacy
- Strong understanding of the customer lifecycle and customer journey mapping
- Experience using marketing automation tools (HubSpot, Salesforce, Hockeystack, Appcues/Pendo)
- Proficiency in data analysis and using metrics to optimize campaign performance
- Bonus if you’ve worked in the multifamily industry
Why Rentable
- 100% remote workplace
- Competitive Compensation Package
- Flexible Vacation Policy
- Medical, Dental, and Vision Insurance
- 100% paid Short-Term Disability, Long-Term Disability, and Life Insurance Program
- 401k Program
- No A**hole policy
If you need assistance and/or a reasonable accommodation in the application or recruiting process, please contact your recruiter.
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
We want to alert you to potential recruiting scams targeting job seekers. Please note that our company will never request payment, personal information, or any confidential details during the interview process.
