Showpad

We merged with Bigtincan to create an AI-powered platform that helps sales teams with content, readiness, engagement, and intelligence. We offer training and coaching software alongside content solutions to help our customers grow revenue.

Our offerings include content management, which centralizes and personalizes sales materials and transforms physical products into digital selling experiences. Our sales readiness features adaptive microlearning, AI-assisted skill reinforcement, and workflow agents to improve sales rep productivity. Buyer engagement tools provide secure, trackable workspaces for collaborators on complex deals.

The platform uses AI for personalized content delivery, real-time sales coaching, and field support. Our intelligence tools use AI-generated insights for performance analysis and strategic decisions on sales content and training effectiveness.

We integrate with over 75 pre-configured applications like Salesforce, Google Drive, and Marketo, and offer an open API. We support over 2,000 global customers, including organizations in manufacturing, healthcare, and CPG.

Founded in 2011, we are currently unifying over 17 products into a single cloud-first, AI-enabled platform. We specialize in Content Marketing, Sales Enablement, and Revenue Enablement.

Our mission is to make work life easier and more rewarding for sales, marketing, and enablement teams.

We operate based on five core values, which we call Showpad Showings:

• We are transparent, emphasizing trust, data, and open debate for decision-making.
• We foster inclusion, believing that embracing differences unlocks full potential.
• We raise the bar by taking ownership and encouraging team growth through mutual effort.
• We put customers first, prioritizing their success as a source of inspiration.
• We innovate for impact, valuing business impact and simplicity to pursue customer value and category leadership.

We have over 500 employees, whom we call Showpadders, from more than 20 nationalities across 12 global locations like Chicago, Boston, and Ghent. Our culture emphasizes feedback, focus, and impact, creating a safe and inspiring environment for professional growth. Our employees are driven, curious, and genuine, and we foster collaboration and mutual support.

The ‘Showpad for All’ program guides our diversity, equity, and inclusion efforts. This includes global onboarding, harassment prevention training, and an annual DEI survey. We also have Employee Resource and Interest Groups (ERGs) like Parents, BIPOC, and Pride, which support employees and promote inclusion.

We offer a range of benefits and perks, including medical and mental health resources, transportation benefits, and financial savings options.

Our generous leave policy includes paid parental leave, paid holidays (like Juneteenth), paid time off to vote, and time off to volunteer at non-profit organizations, plus additional company-wide days off. We also provide fair reward policies, with performance-based and spotlight awards, and access to learning and development resources for continuous growth.