Senior Growth Marketing Manager

Job description

About Spoiler Alert

Spoiler Alert is a fast-growing Series A SaaS startup transforming how enterprise and mid-market CPG brands manage excess and short-dated inventory. Our platform helps companies like Unilever, Kraft Heinz, Mondelez, and SC Johnson recover value, reduce waste, and improve operational efficiency. Our mission is to eliminate waste through our technology that powers and optimizes B2B commerce of opportunistic CPG inventory.

We’re scaling quickly and looking for a results-driven Senior Growth Marketing Manager to build and lead our ABM-driven demand generation engine, fueling predictable pipeline growth and accelerating our path to market leadership.

The Opportunity

As our Senior Growth Marketing Manager, you will own the strategy, execution, and optimization of integrated marketing campaigns designed to drive pipeline, accelerate deal velocity, and power revenue growth.

You’ll lead a cross-functional campaign team–including a copywriter, designer, product marketer, and marketing operations–to bring demand driving campaigns to market efficiency, using Asana to manage workflows, timelines, and deliverables. You’ll also bring a modern, AI-first mindset to campaign execution, leveraging new tools to boost personalization, scale content creation, and optimize performance.

This is a high-visibility role for a hands-on growth marketer who thrives at the intersection of strategy, execution, and data to make an immediate impact.

Responsibilities

Drive ABM Campaign Strategy & Execution

• Design and run multi-channel ABM campaigns (1:1, 1:few, 1:many) targeting enterprise and mid-market CPG accounts.
• Own pipeline generation targets and report on sourced and influenced revenue contribution.
• Build integrated campaigns across email, SEO, SEM, webinars, and direct mail that move accounts through the funnel.
• Manage a digital advertising agency to ensure ICP accounts are moving through the ABM funnel from awareness→engagement→consideration→decision→retention/expansion→ advocacy.
• Bonus if you can concept and manage Google Ads and Microsoft ads that integrate into our LinkedIn advertising initiatives.

Lead Cross-Functional Campaigns

• Manage and lead cross-functional contributors (copy, design, product marketing, marketing operations) through the campaign using Asana for writing campaign briefs, setting priorities and deadlines, assigning tasks, and driving accountability.
• Collaborate closely with Sales Account Execs on account selection, messaging, and lead handoff to maximize conversion.
• Document and operationalize campaign playbooks to scale successful motions across the company.

Optimize, Measure, & Innovate

• Measure campaign performance, set KPI’s and iterate to optimize performance
• Build and optimize landing pages, nurture flows, and digital channels to improve engagement and conversion rates.
• Develop campaign dashboards, analyze performance, and continuously iterate to improve ROI, velocity, and marketing-sourced revenue.

What You’ll Bring

• 6+ years of B2B SaaS demand generation/growth marketing experience, ideally in a fast-paced startup.
• Proven success building and scaling ABM programs for enterprise and mid-market accounts.
• Expertise in multi-channel digital marketing (LinkedIn Ads, Google Ads, SEO/SEM, email automation).
• Proficiency with HubSpot, Apollo, SEMrush, Webflow, Google Analytics, and Asana.
• Familiarity with AI-powered marketing tools for content, data enrichment, and performance optimization.
• Highly organized, collaborative, and comfortable managing multiple priorities with tight deadlines.
• A data-driven mindset, bias for action, and passion for driving measurable business outcomes.

Ready to take ownership of demand generation and drive growth at Spoiler Alert? Apply today!

Benefits

Spoiler Alert is committed to providing equal employment opportunities for all applicants and employees. Employee benefits include the following:

• Remote-first environment, with co-working access for locals in BOS, NYC, & DEN
• Competitive salary and stock option packages
• Subsidized health, dental, and vision insurance plans
• Climate-focused, pre-tax 401(k) and post-tax Roth 401(k) options
• 12-16 weeks of paid parental leave + flex return to work
• 15+ company holidays, including an “End of Year Reset Week”
• 20 vacation days and 10 sick days per year
• Focus Fridays (no meetings after 1PM local)
• Summer Fridays (¹⁄₂ day)
• Paid volunteer outings and civic engagement leave
• Annual flex funds for remote work needs, learning & development, and socializing with colleagues
• Company-sponsored $500 FSA contribution
• The salary range for this role is $132,000 - $150,000, determined by level of experience and expertise

We are a diverse team committed to a safe and inclusive work environment, free of discrimination based on race, color, religion, sex, gender identity or expression, sexual orientation, genetics, national origin, ancestry, age, medical condition, mental or physical disability, handicap or veteran status, or marital status.

Please note that applicants should be authorized to work in the United States. Though we are interested in every qualified candidate, we are unable to offer visa sponsorship at this time.