Job Description
About Tilt 🛸
We’re building the next century of shopping, making it feel human, communal, and alive again. E-commerce has spent decades optimising for clicks, stripping away the trust, joy, and connection that once made shopping meaningful.
We’ve recently raised an $18M Series A from world-class investors to build the next era of commerce. Now, we’re hiring elite builders to make it happen.
Your Mission 🫵
As a Growth Lead at Tilt, you will take the lead on driving growth, predominantly through paid acquisition channels like Google, Instagram and TikTok.
This role demands a strong background in performance marketing, experience managing diverse businesses and budgets, and a results-driven mindset.
You’ll have the opportunity to launch, optimise, and scale campaigns, owning what we envision as a significant growth engine for Tilt in Italy
Please note, this is a remote contract role, and we are not able to consider anyone without the unrestricted right to work in Italy.
What You’ll Do đź‘·
0–3 Months: Foundation + Fast Wins
Build & launch acquisition strategies for TikTok across with your country manager
Own paid ads end-to-end: setup, testing frameworks, optimisation, and scaling
Analyse competitor ads + funnels and translate insights into tactical improvements
Use best-practice ad structures to improve ROAS and lower CPFTB
Recommend weekly creative iterations based on data (hooks, formats, angles)
Work directly with the creative team & country GMs to refine high-performing concepts
Own reporting for your markets (paid, retention, user cohorts, category insights)
Create your own ads
3+ Months: Scale + Market Ownership
Scale spend efficiently with strong payback targets (across ÂŁ100k+/month budgets)
Launch and grow new acquisition channels (Meta, Google, YouTube Shorts, influencers)
Build retention funnels: email flows, SMS flows, notification testing, cohort reactivation
Make product & UX recommendations to improve conversion + payback
- Own organic TikTok support for your markets
Build and manage an in-house influencer engine for your region
Operate like a GM for acquisition + retention in your market, staying reactive to trends
- Manage & hire a content team & paid specialist
Requirements đź“‹
You must be an ambitious, curious, relentless, and no-ego problem-solver who is excited to build the future of shopping.
3+ years of experience in performance marketing
Fluency in English and Italian
Experience scaling budgets from 0-$50k pm, with efficient payback periods
Ability to work cross-functionally with stakeholders in marketing, partnerships, data, product, and engineering
A good eye for creatives, with the ability to discern content that speaks to users
Strong knowledge of tools, running effective campaigns, key metrics and attribution methodologies
You have an interest in fashion or internet culture, and can stay relevant
Why Tilt đź’«
You’ll be joining a mission-driven team backed by world-class investors (TechCrunch)
You’ll own meaningful systems from day one, with real scope and autonomy
You’ll work alongside curious, kind, and wickedly smart teammates
You’ll help redefine how millions of people shop online
Curious what it’s like to work at Tilt? Start here.
Or just download the app on the UK App Store or UK Google Play and see for yourself.
Perks & Benefits âž•
29 days off, plus Italy bank holidays
Your birthday off, no questions asked
Share options to become a true stakeholder in our success.
We welcome applicants from all backgrounds and experiences, and we’re committed to fostering an inclusive, diverse workplace.
If you don’t meet every single requirement in the job description, please don’t be put off from applying. We value potential and a willingness to learn over ticking every box — your unique perspective could be exactly what we’re looking for.
Let us know if you need any adjustments during the application process — we’re happy to help.
