Job Description
Marketing Executive
Location: London, Warwick, Crewe or Hull (flexible on location)
Business: UBT Accountants
Reporting to: Marketing Director
Role Type: Full-time
Salary: £35,000 – £45,000 per annum + bonus + hybrid working options
A Creative Marketing Role with Commercial Impact
Are you a hands-on Marketing Executive with experience in professional or financial services? Do you enjoy delivering creative, consultative campaigns that drive measurable business results?
At UBT Accountants, we partner with ambitious, owner-managed businesses across the UK, providing proactive accountancy, tax, and advisory services. Our approach is solutions-based and consultative, focused on helping clients grow with clarity and confidence.
We are looking for a creative, organised, and commercially aware Marketing Executive to deliver campaigns, support lead generation, and strengthen client engagement across multiple channels. This is a varied, fast-paced role where you’ll see the direct impact of your work on revenue and growth.
The Opportunity
This is not a role where you sit on the sidelines.
You will:
- Deliver targeted email campaigns and LinkedIn content.
- Support sales with high-quality, tailored proposal materials.
- Coordinate webinars and in-person seminars that generate new business opportunities.
- Monitor campaign performance and help shape continuous improvement.
- Ensure marketing activity translates into meaningful leads and measurable ROI.
You’ll combine creativity with commercial awareness — understanding what resonates with business owners, what drives engagement, and what ultimately contributes to revenue.
Key Responsibilities
Campaign Delivery & Lead Generation
- Implement marketing communications across priority channels (email, LinkedIn, events, partner outreach).
- Segment and schedule campaigns with strong attention to detail and quality control.
- Monitor responses, track engagement (opens, clicks, replies), and support follow-up messaging.
- Maintain a structured marketing calendar to ensure activity is delivered on time.
Content & Brand Execution
- Draft and schedule LinkedIn posts promoting insights, services, events and thought leadership (including supporting Directors’ profiles).
- Create high-quality marketing assets (flyers, one-pagers, e-shot layouts, simple graphics) in line with brand standards.
- Support preparation of sales proposals by tailoring content and incorporating relevant case studies.
Events & Engagement
- Coordinate webinars from invitation to post-event follow-up.
- Support face-to-face seminars including venue coordination, attendee management, and materials.
- Ensure every event supports engagement, lead progression, and measurable outcomes.
Performance & Reporting
- Track campaign and sales activity to understand what’s working.
- Produce concise weekly/monthly summaries with insights and recommendations.
Support data management and compliance processes
Experience
- Experience working in professional services, accountancy, financial services, or other B2B solutions-based businesses.
- Experience delivering email marketing campaigns and LinkedIn content.
- Familiarity with CRM systems and email marketing platforms.
- Comfortable using Microsoft Office (Word, PowerPoint, Excel).
- Experience creating marketing materials using templates (InDesign, Illustrator, Canva, or similar).
- Event coordination experience (desirable but not essential).
Skills & Attributes
Excellent written communication and copy-editing skills.
Highly organised with strong attention to detail.
Commercially minded — understands the link between marketing activity and revenue.
Proactive, solutions-focused, and able to manage multiple deadlines.
Professional and confident working with senior stakeholders.
Calm and reliable in a busy, fast-paced environment.
Competitive salary: £35,000 – £45,000 per annum + bonus
Car allowance/Car or reimbursement for London travel (depending on location)
Free lunches
Excellent benefits including medical/healthcare cover
Hybrid working in London or Warwick
Ready to Apply?
If you’re a proactive, commercially aware Marketing Executive with experience in professional or financial services and a consultative marketing mindset, we’d love to hear from you.
Join UBT Accountants and help us deliver marketing that drives measurable growth
