Job description
About the Role
A-LIGN is seeking an experienced Partner Marketing Manager to support the rapid expansion of our partnership program. In this role, you’ll be the mastermind behind our partner marketing strategy. You’ll design and execute programs that drive revenue, maximize partner activation, and acquire new customers.
In this role, you’ll:
- Develop and execute comprehensive partner marketing programs
- Own the partner-facing communication strategy (think: webinars, newsletters, content)
- Manage and curate partner resource libraries to support enablement of the field
- Analyze program performance and translate insights into actionable strategies
- Design partner-driven sales & marketing campaigns
- Collaborate with events on partner-focused initiatives
- Continuously optimize & improve partner program effectiveness
You’ll be a global player, leading partner marketing across North America, EMEA and APAC.
This crucial role has the chance to make a real impact for a strategic, results-oriented marketer who thrives in a fast-paced environment.
Reports to: VP Demand
Pay Classification:Full-Time, Exempt
Responsibilities
- Strategy development & deployment: Develop the strategic vision for partner marketing – and then execute on the comprehensive plan; own the day-to-day execution for a wide range of partner marketing initiatives, including creative, budget, targeting, and reporting
- Partner & field enablement: Own the partner-facing communication strategy to enable the field; develop strategies & materials for partner enablement; drive systems to educate & reward partners.
- Campaigns: Develop the co-marketing activity calendar to support sales strategy; create & execute on quarterly marketing plans with partners to generate demand & meet sales and pipeline objectives; create and manage content, as needed, to support partner programs
- Content development: Develop content for partner marketing opportunities, including webinars, blog posts, talks, keynotes, social media, and PR
- Relationship building: Establish relationships with key stakeholders within the partner ecosystem and joint clients to drive programs forward
Minimum Qualifications
EXPERIENCE
- 3+ years of partner marketing experience
- 5+ years of marketing experience in a B2B environment, ideally with a focus on demand generation or campaigns
- Proficiency in Salesforce
SKILLS
- Ability to meet deadlines with a high degree of motivation
- Manage multiple projects simultaneously, set priorities, utilize resources, and meet deadlines
- Strong project & program management skills
- Excellent communication and presentation skills
- Thrives in a fast-paced environment
- Ability to work individually as well as collaboratively
- Attention to detail
- Proven problem solver that takes initiative
Benefits
- Health, Vision, Dental Benefits
- 401 (K) Plan with Employer Matching
- Competitive Bonus Structure
- Employer Paid Life Insurance and Disability Insurance
- Generous Paid Time Off Plan
- Technology Reimbursement
- Vacation Bonus
- Paid Office Closure December 24-January 1
- Paid Holidays Schedule
- Certification Reimbursement
About A-LIGN
A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor. To learn more, visit a-lign.com.
Come Work for A-LIGN!
Apply online today at A-LIGN.com and learn about life at A-LIGN by following our Careers at A-LIGN LinkedIn!
A-LIGN is an Equal Opportunity Employer! Minorities, women, disabled, and veterans encouraged to apply!
