Job description
The HubSpot Go-to-Market Enablement team is looking for a talented Program Manager to join our Global Programs team. The primary responsibility of the product enablement program manager is to create comprehensive enablement approaches that empower our customer facing teams to have consistent, effective and engaging product conversations with customers at each stage of the HubSpot journey.
In this role, you will work collaboratively with HubSpot’s customer success, product and marketing teams to establish learning priorities primarily surrounding new product releases and pricing updates, develop content strategies and integrate those into HubSpot’s enablement programming (New rep onboarding, ongoing skill development). You will be responsible for iterating and scaling a robust product enablement structure and strategy at a global level.
You will orchestrate the enablement resources available to you (Instructional designers, trainers, enablement partners) to ensure we are building highly impactful product learning experiences that result in a great customer experience.
We are looking for a strategically-minded, proactive, tech savvy individual who can intricately understand our product and market needs for each role within the GTM engine and develop enablement strategies that meet reps where they are.
In this role, you’ll get to:
- Conduct in-depth gap analysis across each key customer facing role to determine product enablement requirements
- Create impactful launch programming for new and updated product lines for Customer Success, including drafting learning and content strategy, owning communications, and aligning with Marketing, CS, Product, and Operations.
- Develop and integrate global product enablement strategies into our programs that show measurable impact on rep productivity.
- Ensure product positioning is appropriately included in all enablement programs.
- Participate in GTM planning with Product and Marketing to prioritize enablement efforts for new features and products.
- Translate technical product features into enticing and engaging sales and customer success enablement approaches.
- Design, execute and enhance product focused enablement programs for our global team (e.g. content prioritization, roll out, adoption and knowledge transfer of best practices).
- Maintain and enhance on demand product resources to ensure access to up to date content in our learning systems (Lessonly and Seismic).
- Use surveys to obtain feedback from attendees and prepare results for Sr. leadership and enablement partners to review.
We are looking for people who have:
- 5+ years of experience in product training, L&D or program management roles (Or has demonstrated the ability to scale product training/learning programs in current role)
- Deep understanding of customer facing roles relative to product knowledge (Customer Success)
- Exceptional program management skills in execution, prioritization, and stakeholder management.
- Outstanding communication and interpersonal skills, including executive-level communications and relationship management
- The ability to prioritize and handle multiple assignments in a fast-paced environment while maintaining commitment to deadlines
- Aptitude to translate technical concepts into concise, effective sales and customer success messaging
- Capability to build deep relationships with cross functional teams
- Superior planning, time management and organizational skills
- The ability to effectively manage time zones as this role will support our global teams
- Strong understanding of and experience in working with HubSpot’s products
Cash compensation range: 118500-189600 USD Annually
Pay & Benefits
The cash compensation below includes base salary, on-target commission for employees in eligible roles, and annual bonus targets under HubSpot’s bonus plan for eligible roles. In addition to cash compensation, some roles are eligible to participate in HubSpot’s equity plan to receive restricted stock units (RSUs). Some roles may also be eligible for overtime pay. Individual compensation packages are tailored to your skills, experience, qualifications, and other job-related reasons.
This resource will help guide how we recommend thinking about the range you see. Learn more about HubSpot’s compensation philosophy.
Benefits are also an important piece of your total compensation package. Explore the benefits and perks HubSpot offers to help employees grow better.
At HubSpot, fair compensation practices aren’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.
Annual Cash Compensation Range:
$118,500—$189,600 USD
We know the confidence gap and impostor syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.
If you need accommodations or assistance due to a disability, please reach out to us using this form.
At HubSpot, we value both flexibility and connection. Whether you’re a Remote employee or work from the Office, we want you to start your journey here by building strong connections with your team and peers. If you are joining our Engineering team, you will be required to attend a regional HubSpot office for in-person onboarding. If you join our broader Product team, you’ll also attend other in-person events such as your Product Group Summit and other gatherings to continue building on those connections.
If you require an accommodation due to travel limitations or other reasons, please inform your recruiter during the hiring process. We are committed to supporting candidates who may need alternative arrangements
Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Germany Applicants: (m/f/d) - link to HubSpot’s Career Diversity page here.
India Applicants: link to HubSpot India’s equal opportunity policy here.
About HubSpot
HubSpot (NYSE: HUBS) is an AI-powered customer platform with all the software, integrations, and resources customers need to connect marketing, sales, and service. HubSpot’s connected platform enables businesses to grow faster by focusing on what matters most: customers.
At HubSpot, bold is our baseline. Our employees around the globe move fast, stay customer-obsessed, and win together. Our culture is grounded in four commitments: Solve for the Customer, Be Bold, Learn Fast, Align, Adapt & Go!, and Deliver with HEART. These commitments shape how we work, lead, and grow.
We’re building a company where people can do their best work. We focus on brilliant work, not badge swipes. By combining clarity, ownership, and trust, we create space for big thinking and meaningful progress. And we know that when our employees grow, our customers do too.
Recognized globally for our award-winning culture by Comparably, Glassdoor, Fortune, and more, HubSpot is headquartered in Cambridge, MA, with employees and offices around the world.
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