Job description
Company Description
Retail Company
Job Description
Role: Senior Brand Campaign Manager
Client: Retail Company
Start Date & Duration: June 1 for 3 months, potential to convert to FTE
Hours: 40
Hourly Rate: $60
Location: Remote
This will be a W2 Engagement
Benefits available, click here to learn more.
Background Check Required
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The Senior Campaign Manager role is responsible for developing and executing marketing campaigns across various platforms to drive demand, customer acquisition, and brand awareness. The role requires a strong understanding of digital marketing, campaign management, and analytics, with responsibilities including campaign strategy, budget allocation, creative development, optimization, and performance reporting.
Key Responsibilities and Skills:
- Strategic Campaign Development:
Develop and execute creative campaigns based on their unique capabilities.
- End-to-End Campaign Management:
Handle all aspects of campaign lifecycle, from ideation to reporting, including budget allocation, creative development, campaign builds, optimization, and performance monitoring.
- Performance Optimization:
Continuously analyze campaign performance, identify areas for improvement, and implement optimization strategies to achieve desired results.
- Data-Driven Decision Making:
Collaborate with data science, marketing analytics, and martech teams to track performance, measure attribution, and conduct experiments.
- Cross-Functional Collaboration:
Work closely with internal teams (e.g., product, business development, customer success) and external parties (e.g., advertising agencies).
- Communication and Reporting:
Clearly communicate channel performance and test learnings to stakeholders, including senior leadership.
- Analytical Mindset:
Analyze campaign performance data to identify trends, insights, and areas for optimization, leading to actionable recommendations.
- Budget Management:
Manage campaign budgets effectively and ensure that spending aligns with performance goals
Qualifications
- 7-10 years of experience
- Must have client-side tech campaign management experience
Additional Information
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
