Cowboy
Electric bike innovation
About Cowboy
Founded in 2017 by Adrien Roose, Karim Slaoui, and Tanguy Goretti, Cowboy is headquartered in Brussels, Belgium. Cowboy transforms the bike and mobility industries with the world's most connected electric bike. Its mission is to build a better bike, create a better self, and leave a better world. In 2022, Cowboy became the first e-bike maker to achieve B-corp status. With customers in over 2,500 towns and cities across Europe and the US, Cowboy has won numerous awards, including TIME Magazine's 'Best Inventions' of 2022.
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