CPM International

Founded in 1936, we are an international sales outsourcing and customer experience agency. We help brands and businesses identify opportunities, maximize returns, and minimize risk efficiently. We partner with brands across major sectors, including Food and Drink, Luxury, Technology, Automotive, FMCG, Retail, B2B, B2C, Consumer Electronics, IT/Telecoms, and Health & Beauty.

Our integrated solutions include sales, merchandising, customer experience, sampling, experiential marketing, shopper marketing, auditing, and data science. We deliver these services by connecting with customers across physical, virtual, and digital touchpoints in multiple markets and channels, using strategic planning, data science, and technology. Our specific offerings cover insight-led sales, customer experience strategies, marketing strategies, data, analytics & insights, blended solutions, field marketing, contact centers, outsourced sales, digital sales, AI data insights, shopper engagement, and retail media implementation.

We are part of Omnicom, a global network of marketing communications companies. We operate globally, with a presence across Europe and locations in Australia, Canada, Hong Kong, India, Indonesia, Malaysia, Philippines, Singapore, South Africa, Thailand, USA, and Vietnam. We have also developed platforms like Axis, an insight and technology consulting division launched in 2016, and *shopt, an app created in 2018 for virtual brand representation. We have over 10,001 employees.

Our approach focuses on inspiring and influencing human behavior. We aim to help clients acquire new customers, grow sales and distribution, and foster customer loyalty through effective, efficient, and integrated methods.

Our core values, which we call our DNA, include:

• We care: We are committed to realizing client visions and delivering results, while also caring for our people, the environment, and local communities.
• We’re curious: We believe in continuously exploring possibilities, driven by an inquisitive nature that seeks insights and analytics to inform actions.
• We achieve together: We create solutions through teamwork and collaboration, building trusted partnerships internally and externally, with an emphasis on personal accountability to consistently deliver results.

We describe ourselves as “people people,” and our talented employees are a key differentiator. Our workforce comprises individuals with diverse skills, experiences, and backgrounds who collaborate as a cohesive team, united by care, curiosity, and a drive to achieve together. This collaborative environment encourages different perspectives and new ideas, operating across multiple channels and markets.

We are committed to employee development, providing opportunities, resources, and encouragement for continuous learning, including manager training programs. We prioritize internal growth, with initiatives such as Italy’s Development Programme, which has seen 70% of Client Managers and Directors promoted from within. We recognize strong performance through feedback and schemes like the Field Hero program in India. Communication is two-way, with regular feedback sought through surveys and employee groups like Ireland’s ‘Culture Club’.

We foster an inclusive culture, ensuring that all team members feel respected and that they belong. We participate in initiatives such as Omniwomen, support Barcelona Pride, and co-lead the Today’s Women in Grocery network in Ireland. Employee well-being is a priority, with resources and manager training dedicated to supporting mental health. Examples include Mental Health First Aiders in the UK, the Open Up platform in Benelux, and Healthy Eating sessions in India.

We provide various employee benefits, which can differ by location and role. These include:

• Meal vouchers, such as €6.60 per day (€132 per month).
• A commuting allowance, for example, €50 per month (€600 per year).
• Monthly performance-based incentives or bonuses, potentially up to €70 per week based on performance.
• Five additional paid personal days per year for emergencies or short-term absence.
• A hybrid working model, with specific arrangements varying by role and location, such as working from the office six times per month.
• Fully paid training, typically lasting 2-3 weeks, with some programs being office-based for one week.
• A Multisport Card for access to sports facilities.
• An Employee Assistance Program offering free, confidential guidance and support.
• A Referral Program with bonuses for introducing new staff.
• Access to specialized LinkedIn training courses and ongoing professional development.
• Holiday allowances, including two days accrued per month (24 days annually), paid bank holidays, and one extra day in lieu.
• Competitive starting salaries, such as €19,000 gross per year, increasing to €20,500 after probation for specific roles.
• Amenities at some office locations, like Bratislava, which feature a chill-out zone with games and free office snacks, drinks, and fruit.
• Health benefits are also provided for relevant roles.