Job Description
Magic Spoon reimagines your childhood breakfasts favorites with more protein, less sugar, and more fun. Since launching in 2019, we’ve brought our unbelievably tasty cereal to over one million customers online and over 20,000 stores nationwide. With our recently launched Protein Pastries, alongside our Cereal, Protein Treats and Protein Granola, we’re continuing to find new ways to make mornings magical - all made possible by our incredible team.
The New Product Development Manager (NPD Manager) will lead and manage all aspects of the technical pipeline from concept through commercialization, ensuring proper execution. This role will report into our Senior Director, Product and will oversee the work and development of two Food Scientists.
This is a full time, in-person/hybrid role (Tue/Wed/Thu in office) based in Hudson Sq, NYC.
Responsibilities:
Support innovation and renovation pipeline by overseeing scientist’s lab work, scale up trials, factory 1st productions, and post launch updates
Stay abreast of competitive product landscape, review gaps in market, and stay on top of customer insights and trends
- Hold regular meetings with cross functional groups to evaluate new products
Evaluate ideas for new innovation using industry knowledge, external partners, rapid prototyping, etc.
Manage team of food scientist’s workload and professional development
- Review of weekly benchtop priorities, analyzing/optimizing resource planning doc, and growth plans
Collaborates cross functionally to ensure alignment of product development goals
Create in-budget and in-specification products that meet consumer expectations
Work internally and externally to develop and execute against product testing plans
- Lead sensory tests for product improvements and lead regular technical calls with vendors
Ensure proper oversight of nutrition fact panel generation and ingredient declarations for all new and updated products
Travel to factories to support start up of new products and equipment as needed
Problem solve and offer solutions to technical and business issues as they arise based on knowledge of manufacturing and formulation
Support operations team in cost savings and efficiency measures from scoping to first production
- Lower cost ingredient swap outs, spec reviews/comparisons, etc
Identify and action opportunities for process improvements and efficiencies within the product department
- Complete and update SOPs, review timelines and task durations, onboard new tools as needed
6-10+ years of product development experience in food, CPG, or related industries
Proven experience leading formulation, scale‑up, and commercialization with co‑manufacturers
Strong knowledge of food science, ingredient functionality, processing, and regulatory requirements
Experience managing and developing technical teams
Deep understanding of manufacturing processes, cost drivers, and quality systems
Experience with PLM systems, formulation tools (e.g., Genesis), and supplier documentation
Ability to balance consumer expectations, cost targets, and operational realities
Strong problem‑solving skills with the ability to navigate ambiguity and technical complexity
Highly collaborative, with the ability to influence cross‑functionally
Organized, proactive, and comfortable owning multiple work streams at once
Hands‑on leader who can switch between strategic thinking and tactical execution
Travel required for the role ~20-50%
Competitive salary & equity
Bonus eligibility
100% covered Health, Vision, Dental insurance (50% covered for dependents)
401(k) with company match
Generous parental leave
Flexible vacation
Paid company holidays
Paid sick leave
Catered lunch in office
Dog friendly office
Unlimited cereal ✨ 🥣
What we value:
Hold on to the Dream 💫 Adult life shouldn’t be boring, prioritize your work/life balance, we can build a world-class company and have fun doing it
Don’t miss the bowl for the loops 🙌 We’re all working towards the same big goals, prioritize collaboration over ego, politics, or possessiveness
Be a Fruit Loop in a world of Cheerios 🌈 Bring your whole, unique self to work, celebrate and care for everyone
Pour your own milk…and don’t be afraid to spill a little 🥛 We trust you, use your best judgment to make decisions. Mistakes are inevitable, let’s learn from them!
No Added Sugar 🥄 We skip the sugarcoating - truth fuels growth, feedback builds muscles, and honest conversation is part of a balanced breakfast.
Magic Spoon is committed to building a company that not only represents, but includes, individuals across different backgrounds and perspectives. However, all candidates must be in possession of identification proving authorization to work in the United States, as we are not able to offer sponsorship of Work Visas. All qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
Magic Spoon intends to offer competitive base pay within the stated range, dependent on job-related, non-discriminatory factors such as experience, skills, and qualifications. To further compensate and recognize our employees for their work, our total compensation package includes equity and a robust benefits package. The anticipated annual base salary range for this role is $130,000-$160,000.
