Job Description
We are looking for a Marketing Director to lead the growth of Squarespace Domains. For over two decades, Squarespace has defined the future of web design and helped entrepreneurs make their ideas and passions an online reality. At the same time, Squarespace has grown into one of the world’s biggest domain providers, with millions of customers entrusting Squarespace with a vital part of their online brand identity - their domain.
This role offers the chance to lead marketing for a product that’s essential for every small business, entrepreneur, or individual with a creative idea. You will report to the Senior Director, Marketing - Domains & Applications, and work remote from a US approved state or hybrid from our NYC Headquarters.
You’ll Get To…
- Continue scaling and refining the global marketing strategy for the Squarespace Domains business, focusing on sustainable growth, stronger channel performance, and deeper international traction.
- Evolve the Domains product brand to further align with Squarespace’s core values (design excellence, clarity, transparency) and expand brand visibility across priority markets.
- Strengthen and optimize the partnership marketing program with key organizations in the Domains ecosystem, identifying new co-marketing opportunities and maturing existing partnerships for long-term impact.
- Work cross-functionally with Squarespace’s marketing teams including media, lifecycle, and content, to enhance campaign effectiveness and continue optimizing the shared-services operating model.
- Collaborate closely with Product Management to amplify product launches, improve messaging precision, and showcase value to both new and existing users.
- Leverage data analytics to refine KPIs, expand testing programs, and drive ongoing optimization across acquisition and retention initiatives.
- Manage and allocate marketing spend with increasing efficiency, tracking performance against revenue, CAC, LTV, ROI, and broader product-led growth goals.
- Partner with Analytics, UX Research, and CRM to iterate on and optimize a cross-product introduction framework that increases adoption of additional Squarespace products and supports customer engagement, retention, and lifetime value.
Who We’re Looking For
- 12+ years of marketing experience focused on growth, brand, and partnerships
- Experience working for a B2C tech or SaaS company
- Previous experience building and overseeing marketing budgets, allocating resources to high-impact channels and campaigns
- The ability to evaluate and build a roster of growth-focused partnerships to engage with on promotional and co-marketing programs that align with Squarespace brand values
- Deep understanding of organic and paid user funnels, with experience owning programs that directly drive acquisition
- Familiarity with performance marketing metrics (CPM, CPI, CPA, CPC & LTV) and adept at using data for campaign optimization
- A proven track record of being able to work cross-functionally and represent marketing with senior partners across Product, Finance, Business Development, and Analytics.
- Comfort in creating insights materials and marketing briefs to engage with a world-class Creative organization and provide feedback on creative materials that will be used in campaign and brand work
- Experience in attracting, retaining, and developing outstanding marketing talent
Benefits & Perks
- A choice between medical plans with an option for 100% covered premiums
- Fertility and adoption benefits
- Access to supplemental insurance plans for additional coverage
- Headspace mindfulness app subscription
- Global Employee Assistance Program
- Retirement benefits with employer match
- Flexible paid time off
- 12 weeks paid parental leave and family care leave
- Pretax commuter benefit
- Education reimbursement
- Employee donation match to community organizations
- 7 Global Employee Resource Groups (ERGs)
- Dog-friendly workplace
- Free lunch and snacks
- Private rooftop
- Hack week twice per year
Cash Compensation Range: $186,500 - $327,750 USD
The base salary for this position will vary based on job-related criteria including relevant skills, experience, and location, among other factors.
In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include overtime pay), Squarespace employees are eligible to be granted an option to purchase our common stock. Sales positions generally offer a competitive On Target Earnings (OTE) incentive structure in addition to base salary.
About Squarespace
Squarespace is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity and creating and managing social media presence with Bio Sites and Unfold. Our team of more than 1,700 is headquartered in New York City, with offices in Dublin, Ireland, and Aveiro, Portugal. For more information about our company, visit https://www.squarespace.com/about/careers.
Our Commitment
Today, more than a million people around the globe use Squarespace to share different perspectives and experiences with the world. Not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.
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