System1

We were founded in Venice, CA, in 2013, inspired by Nobel laureates Daniel Kahneman and Amos Tversky’s prospect theory research.

We use our AI and machine learning-powered Responsive Acquisition Marketing Platform (RAMP) to connect customers with advertisers at scale. Our platform works across all channels and verticals, prioritizing privacy. This allows us to build brands, develop privacy-focused products, and deliver customers to our advertising partners.

We also own consumer brands like Startpage, Info.com, MapQuest, HowStuffWorks, Answers, CouponFollow, 1.org, Walletgenius, CarsGenius, and ActiveBeat.

Our headquarters are in Marina Del Rey, CA, with additional offices in Bellevue, WA, and Guelph, Ontario, Canada.

We value supporting our employees through challenging work, maintaining work/life balance, and offering continuing education. We emphasize that “Everyone is on the same team,” fostering respect and open, respectful disagreement.

We champion an environment where you can “Be yourself,” believing that diverse backgrounds and experiences drive strength and innovation, and ensuring everyone feels seen, heard, and respected.

Employees are encouraged to “Own it,” taking individual responsibility and finding solutions without blaming others, which drives innovation and results. Our “Make an impact” value means contributing expertise, time, and money to causes in the communities where our employees live and work.

We strive for “1% better every day” in our technology, business, community involvement, and personal growth. Our name, System1, is inspired by Nobel laureates Daniel Kahneman and Amos Tversky’s prospect theory, which distinguishes between System 1 thought (fast, instinctive, emotional, similar to how users engage online) and System 2 thought (slower, more deliberative).

We are a technology company with a growing team of over 300 engineers, product managers, data scientists, and buy- and sell-side experts. We’ve expanded globally through hiring and acquisitions. Our leadership team consists of experienced entrepreneurs and industry veterans.

Our culture fosters big ideas, a growth mindset, and ambitious goals. We support our team’s long-term careers, work/life balance, and continuing education. We promote teamwork, open communication, and respect among colleagues. We value diversity of backgrounds and experiences, encouraging everyone to take individual responsibility, be creative, and drive results. Our culture also includes a focus on community service and continuous daily improvement.

We offer competitive compensation, including salary, bonus, and equity. Employees get generous paid time off (PTO), 11 company holidays, and open sick time. We provide 100% covered medical, dental, and vision insurance for employees, a 401k plan with company match, and flexible spending accounts for health and dependent care.

We support professional development with paid opportunities, education subsidies, leadership and growth programs, and access to LinkedIn Learning. Perks include a referral bonus, charitable gift matching, in-office events like catered lunches and free snacks, and weekly workouts.

We also organize virtual company and team building events, employee resource groups, volunteer opportunities, lunch and learns, monthly all-team events, and hackathons.