Job Description
Company Description
A leading financial services company, recognized for its innovative approach to banking, offers a diverse range of products and services, including credit cards, savings accounts, and loans. Known for leveraging cutting-edge technology and data-driven insights, the company prioritizes delivering personalized solutions to its customers. With a strong commitment to simplifying financial experiences, it consistently ranks as a trusted partner for individuals and businesses alike. The organization is also highly regarded for its community initiatives, corporate responsibility, and forward-thinking culture.
Job Description
We’re looking for a Long-Form Copywriter who specializes in content like blogs, editorial pieces, feature articles, and pillar content that builds authority and earns search visibility. This is not a role for generalist writers who occasionally produce longer work. We need someone whose native format is the long read: a writer who can sustain a voice and an argument across thousands of words, develop genuine subject-matter fluency, and make complex topics engaging without sacrificing rigor.
The ideal candidate brings equal command of craft and strategy, knowing how to structure a piece for both the human reader and the search algorithm, build a content series with a coherent editorial point of view, and consistently deliver work that sounds unmistakably like the brand, no matter the topic or length.
Project Type: Contract
Role: Copywriter
Location: Remote (CST or EST preferred)
Long-Form Content Creation: Research, develop, and write high-quality blog posts, editorial articles, feature-length pieces, and deep-dive content across relevant topic areas—consistently meeting quality, length, and brand voice standards.
SEO Strategy & Execution: Apply keyword research, search intent analysis, and on-page SEO best practices to every piece of content; develop and optimize articles to rank and sustain organic visibility over time.
Subject-Matter Authority Development: Build genuine fluency in assigned topic areas—personal finance, travel, rewards, lifestyle, and others—producing content that reads as authoritative rather than surface-level.
Pillar Content & Content Series: Conceive and execute content series and pillar page strategies that create interconnected, search-optimized bodies of work with a clear editorial throughline.
Research & Source Development: Conduct thorough research using primary and secondary sources; synthesize data, expert perspectives, and brand messaging into cohesive, credible narratives.
Brand Voice Consistency: Maintain Capital One’s brand voice with precision across long pieces—adapting tone for topic and audience while keeping the writing grounded in the brand’s character.
Editorial Collaboration: Work closely with content strategists, SEO leads, and brand stakeholders to align on briefs, incorporate feedback, and deliver polished final drafts on deadline.
Qualifications
5–8 years of professional copywriting or content writing experience, with a portfolio that demonstrates depth and range in long-form work.
Proven expertise in SEO writing, keyword strategy, search intent, content structure, and optimization, not just familiarity with the concept.
Strong editorial instincts: the ability to develop a compelling angle, sustain narrative momentum, and structure long-form arguments that hold a reader’s attention from opening to close.
Demonstrated ability to develop subject-matter fluency quickly and write with authority across topics that may initially be unfamiliar.
Experience writing pillar content and content series with a coherent editorial strategy, not just standalone articles.
Excellent research skills; able to identify credible sources, synthesize complex information, and translate it into accessible, engaging prose.
Disciplined brand voice adherence—able to internalize a brand’s tone and apply it consistently across varying formats and topics.
Strong self-editing skills and the ability to deliver clean, publication-ready drafts with minimal revision cycles.
Writing samples of 1,000+ word pieces required; samples demonstrating SEO strategy and performance are strongly preferred.
Additional Information
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
