Job description
E-commerce Manager
Job type: Part-Time
Shift Schedule: Monday-Friday, 9:00am - 1:30pm, PST (22 hrs/week)
We’re looking for a sharp, detail-obsessed, and digitally savvy Ecommerce Manager to lead the day-to-day operations and performance optimization of our Shopify website. You’ll be our go-to expert across sales, promotions, content updates, product merchandising, email and SMS campaigns (via Klaviyo), and site analytics. You’ll also be our internal liaison with our offshore dev team, making sure bugs are squashed fast and the customer journey is always smooth.
What You’ll Do:
• Website & Product Merchandising (Shopify):
• Manage and optimize all PDPs (Product Display Pages), ensuring accurate content, strong SEO, and conversion-forward design • Oversee homepage, navigation, and seasonal merchandising updates
• Plan and execute product launches and sales promotions
• Monitor site daily to ensure uptime, product availability, and bug-free performance
Content & Blog:
• Update and publish blog content regularly (provided by founder/editorial team) Collaborate on ideas to tie site content to brand campaigns and seasonal storytelling
Analytics & Optimization:
• Monitor Shopify, Klaviyo, and Google Analytics performance metrics
• Track and report on site health, AOV, conversion rates, and bounce rates
• Make actionable recommendations to improve performance and CX
• Email & SMS Marketing (Klaviyo):
• Manage and grow revenue through email and SMS marketing
• Build, optimize, and test flows for welcome, post-purchase, abandoned cart, and win back
• Own the calendar for regular campaign sends, working with our founder and creative team to execute beautifully branded, high-performing emails
Team Liaison:
• Communicate clearly with our offshore dev team to troubleshoot bugs and implement technical updates
• Act as point person for all ecommerce ops questions within the broader Utu team
•3+ years managing DTC e-commerce, preferably in beauty/wellness/lifestyle brands
• Deep experience with Shopify and Klaviyo (email and SMS)
• Confident with GA, analytics tools, heatmaps, and data interpretation
• Strong eye for detail and UX
• Excellent copy, communication, and project management skills
• Comfortable working independently in a remote role, but collaborative in spirit
Bonus Points If You:
• Have experience with subscription and bundling logic
• Know basic Liquid/CSS for Shopify tweaks
• Have a love for the outdoors, skincare, or wellness
• Identify with or support LGBTQ+ communities and inclusive brand missions
•Flexible schedule (22 hours/week)
• Free Utu skincare
• Remote work culture grounded in creativity, freedom, and fun
• Opportunity to grow with a brand that’s redefining outdoor skincare